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Capital one Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Capital one
Capital One builds out its retail co-brand card reach with REI card

Capital One builds out its retail co-brand card reach with REI card

Article
Aug 09, 2022

The REI Co-op Mastercard lets users earn 5% cash back for REI purchases and 1.5% cash back for all other purchases.

Tech’s losses are a win for other sectors craving digital workers

Article
Aug 08, 2022

Nike wants Big Tech’s layoffs: In a shift to direct sales, Nike is spending big to lure technologists. It’s a trend that could diminish the tech sector’s pull on workers.

The Era of Uncertainty: Credit Cards

The Era of Uncertainty: Credit Cards

Report
Jul 18, 2022

Life is good for credit card issuers, but worsening economic conditions could endanger their $160 billion revenue stream. They must act decisively to ensure they’re still meeting consumers’ changing needs.

US Account Opening Benchmark 2022

US Account Opening Benchmark 2022

Report
Jul 01, 2022

In 2022, US consumers will collectively open 13.1 million new bank accounts via digital channels, per our estimates. We stack up the mobile account opening experiences of the 10 largest US banks (by domestic asset size) and the four largest US neobanks (by users) based on our analysis of 35 emerging features.

The top 15 mobile banking apps of 2022 so far

Article
Jun 13, 2022

Capital One was the most downloaded US banking app between January and April 2022, with 5.0 million net new installations. Digital-only contender Chime took the No. 2 spot, with 4.7 million, while Chase came in third, with 4.1 million net new installs.

US Podcast Advertising 2022

US Podcast Advertising 2022

Report
Apr 25, 2022

Podcast listening keeps making gains, and the medium is becoming a bigger part of marketers’ audio strategies.

Big banks work together to get their own ID verification service

Big banks work together to get their own ID verification service

Article
Apr 08, 2022

Seven major US incumbents are partnering to roll out a service that lets consumers share financial data with participating businesses.

Extending Kohl’s card partnership helps Capital One tap retail spending growth

Article
Mar 22, 2022

Capital One already issues the private-label Kohl’s Card and will pilot a co-brand program in early 2023.

US cybersecurity and ransomware reporting mandates will benefit banks

US cybersecurity and ransomware reporting mandates will benefit banks

Article
Mar 11, 2022

A bill that would require banks to report incidents and ransomware payments to the Cybersecurity and Infrastructure Security Agency (CISA) passed the Senate.

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See the biggest spenders in the podcast ad boom

See the biggest spenders in the podcast ad boom

Article
Mar 08, 2022

BetterHelp bested other US podcast advertisers in 2021 and spent $76.9 million on podcast placements that year. This was nearly triple the outlays of NBCUniversal, the second-biggest spender, at $27.7 million. All told, the top 10 podcast advertisers invested close to $300 million.

Banks avoiding ‘new normal’ of nixed overdrafts belong to a small and shrinking club

Article
Feb 25, 2022

It’s axed overdraft fees and charges for overdraft-protection services—as the number of big US players maintaining the old normal keeps dwindling.

Payment Methods and Funding Mechanisms

Payment Methods and Funding Mechanisms

Report
Feb 08, 2022

Payments Ecosystem: Diminishing analog payment use—as well as the battle for share between entrenched electronic payment methods and emerging challengers—will intensify the battle for customer spending this year.

BNPL is a promising space for US banks to boost engagement

BNPL is a promising space for US banks to boost engagement

Article
Feb 02, 2022

A PYMNTS survey shows that most users of standalone BNPL services are interested in bank-backed versions—including customers of the biggest standalone players.

Capital One’s and JPMorgan’s co-brand deals reflect shifting industry trends

Article
Jan 20, 2022

Capital One will take over BJ’s portfolio from ADS, and JPMorgan will work with Instacart on a credit card program.

US Premium Travel Credit Card Emerging Features Benchmark 2021

US Premium Travel Credit Card Emerging Features Benchmark 2021

Report
Dec 16, 2021

This inaugural study ranks eight leading premium travel credit cards offering 49 emerging features, weighted by demand from prospective customers.

US Mobile Banking Emerging Features Benchmark 2021

US Mobile Banking Emerging Features Benchmark 2021

Report
Dec 07, 2021

This fifth annual benchmark stacks up 23 US financial institutions against one another, evaluating their mobile app capabilities based on consumer demand for 42 emerging features.

CFPB’s planned overdraft crackdown could signal more pro-consumer efforts on the way

CFPB’s planned overdraft crackdown could signal more pro-consumer efforts on the way

Article
Dec 03, 2021

Overdraft and NSF charges accounted for nearly two-thirds of banks’ fee revenue in 2019. A “range of regulatory interventions” will protect consumers from the heaviest purveyors of the practice.

Capital One jumps on the anti-overdraft bandwagon—with options for replacement income

Capital One jumps on the anti-overdraft bandwagon—with options for replacement income

Article
Dec 02, 2021

It joins a string of banking players that have ended or deemphasized the charges—and has several options for replacing the revenue it forgoes.

US banks’ cybersecurity reporting mandate could empower consumers and increase their digital trust

Article
Nov 22, 2021

Banks must tell regulators about cyber incidents within 36 hours and inform consumers “as soon as possible.” This transparency will speed up response to breaches and improve consumers’ trust.

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