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Blockchain Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Blockchain
An edge in security and transparency could help US banks’ USDF stablecoin take off

An edge in security and transparency could help US banks’ USDF stablecoin take off

Article
Jan 14, 2022

Backed by several FDIC-insured incumbents, USDF has 1:1 redemption with US dollars and runs on a public blockchain. Security and transparency will make good selling points.

Crypto crimes rose with adoption—but illegal activity is the exception, not the rule

Article
Jan 06, 2022

Chainalysis’ crypto crime report found that illicit transaction activity reached all-time high in value—but an all-time low as a share of all crypto activity.

Multi-bank blockchains catch on with smaller US players, portending CX boost for payments

Multi-bank blockchains catch on with smaller US players, portending CX boost for payments

Article
Jan 04, 2022

Interest has revived on the business-customer side, supported by the rise of stablecoins and pressure to compete with bigger banks. Expanding to consumers could accelerate payments and deposits.

BIS has a bone to pick with decentralized finance ‘illusion’

Article
Dec 09, 2021

Nova Credit transfers immigrants’ credit histories into the US financial system so Amex can reach a hard-to-tap consumer segment.

Insider Intelligence’s Payments Trends to Watch in 2022

Insider Intelligence’s Payments Trends to Watch in 2022

Report
Dec 08, 2021

Payments are set to break physical and digital borders in 2022. Innovations will make payments accessible across regions; super apps will address consumers’ financial needs all in one place; and lending will extend credit to once-inaccessible segments.

US Ecommerce: A Closer Look at the Consumer Spending Boom | Meet-the-Analyst Webinar | On-Demand

Video
Nov 12, 2021

In this Meet the Analyst Webinar, Suzy Davidkhanian, eMarketer principal analyst at Insider Intelligence, revealed our new retail ecommerce sales estimates for 2022 and beyond

Republic raises $150M to democratize access to digital securities

Article
Oct 21, 2021

Fintechs can boost platform trading activity with tokenization: Republic raised $150M to add digital securities to its investing platform. These divide expensive assets into more liquid blockchain tokens.

Crypto startup Bitpanda secures $263M amid B2B push

Article
Aug 18, 2021

Crypto exchange Bitpanda—which recently opened a B2B arm—raised $263M, as investors continue to target players that provide infrastructure to third parties.

Cryptocurrency 101: Why it's popular, why it's disliked, and which coins have a future

Cryptocurrency 101: Why it's popular, why it's disliked, and which coins have a future

Audio
Jul 26, 2021

On today's episode, we discuss what cryptocurrency is, why it's popular, what it's used for, and which coins will lead the charge and why. Tune in to the discussion with eMarketer vice president of content and head of financial services Daniel Van Dyke and financial technology analyst at Insider Intelligence Victor Chatenay.

How China is using blockchain and 5G adoption to win the ‘next stage of the internet’

How China is using blockchain and 5G adoption to win the ‘next stage of the internet’

Article
May 12, 2021

China eyes the ‘next stage of the internet’: The country hopes its two-pronged approach to early blockchain and 5G adoption will help establish itself as a global leader in the internet’s next generation.

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Coinbase is the most popular platform for buying cryptos

Coinbase is the most popular platform for buying cryptos

Article
May 05, 2021

Here's where people are buying cryptos

Cryptocurrency owners want to invest in their financial future

Cryptocurrency owners want to invest in their financial future

Article
Apr 28, 2021

Here's what motivates crypto owners

Blockchain in Payments

Blockchain in Payments

Report
Apr 06, 2021

Blockchain is attracting enormous interest on the back of surging cryptocurrency valuations and increasingly high-profile payment integrations. But as a real payment currency, blockchain-based cryptocurrency still must overcome many hurdles before it can truly disrupt the space.

NFT auction prices signal a blockchain bubble

NFT auction prices signal a blockchain bubble

Article
Mar 23, 2021

Wildly speculative auction prices for everything from the first tweet to virtual real estate suggest the blockchain hype is getting out of hand.

5G and Financial Services

5G and Financial Services

Report
Mar 18, 2021

Although the benefits of 5G for financial services firms are less flashy than in other industries, lower latency, faster speed, and improved reliability will play a big role in the financial services sector.

The Ad Platform: Checking in on CryptoRTB and the latest in blockchain tech for digital media

The Ad Platform: Checking in on CryptoRTB and the latest in blockchain tech for digital media

Audio
Mar 10, 2021

The intermediation of programmatic transactions opened up a number of opportunities for fraud and data leakage in display advertising. Christiana Cacciapuoti, executive director at industry consortium AdLedger, joins eMarketer principal analyst at Insider Intelligence Nicole Perrin to discuss the latest tests of the CryptoRTB protocol, how it will help advertisers avoid fraud, and what advertisers need to understand about cryptography in programmatic transactions.

How Forbes Is Digitally Transforming Itself

How Forbes Is Digitally Transforming Itself

Article
Feb 21, 2019

Revamping a century-old business magazine is like changing car tires at 100 mph, according to Salah Zalatimo, chief digital officer at Forbes. Like a Nascar pit crew, the team responsible for transforming a company like Forbes has to work quickly and precisely.

Top 10 Tech Trends from CES 2019

Top 10 Tech Trends from CES 2019

Report
Feb 20, 2019

This report provides an overview of the most important technology at CES 2019 and what it means for marketers, now and in the future.

Powerful data and analysis on nearly every digital topic.

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