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Amazon prime Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Amazon prime
Amazon looks to same-day delivery to spur growth

Amazon looks to same-day delivery to spur growth

Article
Feb 27, 2023

Amazon expands its ultrafast delivery options: The retail giant is investing in same-day delivery amid growing competition from Target and others.

Amazon’s 2022 highs and lows: a timeline

Article
Dec 19, 2022

Amazon continued to dominate ecommerce in 2022: But advertising, not retail, was the company’s biggest success story this year—although not enough to prevent the layoffs of 20,000 employees.

Amazon layoffs could make its customer experience problem worse

Amazon layoffs could make its customer experience problem worse

Article
Nov 22, 2022

Amazon has a customer satisfaction problem: Shoppers complain of delayed deliveries, poor customer service, and irrelevant search results, dragging its satisfaction rating to a record low.

Why Walmart has a case of the (Cyber) Mondays

Why Walmart has a case of the (Cyber) Mondays

Article
Nov 21, 2022

Walmart takes a shot across the bow at Amazon: The retailer’s latest holiday marketing campaign aims to go after Amazon’s dominance of online shopping holidays.

Saks Off Fifth offers shoppers guaranteed delivery dates

Article
Nov 10, 2022

Retailers focus on delivery certainty rather than speed: Saks Off Fifth is the latest retailer to offer shoppers a specific delivery date.

Amazon Prime and Walmart+ go head-to-head for new subscribers

Amazon Prime and Walmart+ go head-to-head for new subscribers

Article
Nov 08, 2022

Amazon and Walmart adopt varying tactics to juice subscriber growth: Amazon is going after college students with its beefed-up music offering while Walmart doubles down on value.

UK Digital Video Advertising Landscape

UK Digital Video Advertising Landscape

Report
Nov 07, 2022

The UK is home to some of the most voracious digital video viewers, but planning a campaign across the plethora of video platforms is getting more and more complicated. An increase in ad-supported on-demand platforms is adding to the complexity.

Amazon’s ad business is profitable, but it’s freezing hiring anyway

Amazon’s ad business is profitable, but it’s freezing hiring anyway

Article
Nov 03, 2022

Amazon announces an advertising hiring freeze: Its ad business is growing healthily, but a tepid holiday season is making it slow its roll.

Amazon’s second Prime Day doesn’t stack up against inflation

Article
Oct 17, 2022

During last week’s Prime Early Access Sale, households spent about 40% less than Amazon’s Prime Day event in July, noted data analysis from Klover.

Amazon steals share from Cyber Five

Article
Oct 11, 2022

The Cyber Five period used to be the kickoff to the holiday shopping season. But this year, Amazon’s October Prime Day event could take away from Black Friday and Cyber Monday deals, according to Adobe.

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‘Disney Prime’ could be on the way as the entertainment giant pursues a membership offering

‘Disney Prime’ could be on the way as the entertainment giant pursues a membership offering

Article
Sep 02, 2022

Disney looks to emulate Amazon with membership offering: The entertainment giant could also advance its flywheel by introducing in-app commerce for Disney+ and improving cross-selling opportunities.

Amazon halts its UK grocery store expansion as sales disappoint

Article
Aug 22, 2022

Amazon pauses its UK grocery store expansion: Disappointing sales and stiff economic headwinds at its 19 Amazon Fresh locations drove the retail giant to halt its plans to open hundreds more sites.

Walmart beats expectations in Q2 as inflation drives shoppers across income brackets to seek deals

Walmart beats expectations in Q2 as inflation drives shoppers across income brackets to seek deals

Article
Aug 17, 2022

Inflation gives Walmart a chance to shine: The retailer’s emphasis on value and low prices is attracting both low- and high-income shoppers and enabling it to retain grocery dominance.

Walmart+ membership needs to do more than copy Amazon to succeed

Walmart+ membership needs to do more than copy Amazon to succeed

Article
Aug 15, 2022

Walmart courts affluent audiences to make up for shoppers trading down: But the retailer’s attempts to grow its Walmart+ membership base look increasingly desperate.

Amazon launches same-day delivery from other retailers’ stores

Article
Aug 01, 2022

Amazon lets shoppers get products delivered from nearby stores: The new program offers another benefit to Prime members at the same time it weaves other retailers into the Amazon ecosystem.

Prime Day is a chance for Amazon to flex its advertising power

Prime Day is a chance for Amazon to flex its advertising power

Article
Jul 12, 2022

Prime Day swoops in to fill the personal data vacuum: The two-day sales event is a chance for Amazon to eat up more of the digital ad market.

Retailers adopt gamification, personalization, and other tactics to reinforce customer loyalty

Retailers adopt gamification, personalization, and other tactics to reinforce customer loyalty

Article
Jul 08, 2022

As customer loyalty grows more elusive, retailers beef up member rewards: Walmart, Starbucks, and Sweetgreen are just some of the companies looking to sweeten the deal to keep customers coming back.

Retailers bet on dedicated sales days to revitalize consumer demand

Retailers bet on dedicated sales days to revitalize consumer demand

Article
Jun 15, 2022

Retailers look to promotional shopping events like Prime Day to juice sales: Amazon, Alibaba, Walmart, and others hope the prospect of a good deal will lure customers in.

Andy Jassy looks to put his stamp on Amazon

Article
Jun 06, 2022

Change is coming to Amazon: Amid slowing ecommerce growth, Amazon split its stock, saw its consumer chief resign, and announced plans to shutter its Chinese ebook store.

Amazon pushes back against proposed antitrust bill

Amazon pushes back against proposed antitrust bill

Article
Jun 03, 2022

A proposed antitrust bill could end Amazon Prime as we know it: The retail giant is ramping up its fight against “degrading” regulations as it seeks to maintain its ecommerce dominance.

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