While Google faces mounting pressure from Bing’s ChatGPT integration and other generative AI (genAI) search platforms, degradation of its own search results, including those shown in its AI Overviews, could be exacerbating migration away from Google.
OpenAI and Axios partner up: The AI firm will fund four local newsrooms in exchange for access to the publisher’s material.
“Daily Listen” creates bite-size AI-generated podcasts from user history but could generate biased summaries and cut into publishers’ revenues.
For publishers, genAI is changing everything from search referrals to the way they produce content.
Organizations will prioritize governance in 2025 as they ramp up genAI investments in pursuit of business transformation.
By rolling out Review Insights and a conversational assistant, Yelp hopes to enhance usability, tackle review fatigue, and outmaneuver competitors in local search.
Who is OpenAI’s new CMO? Kate Rouch will lead the company through its first advertising efforts as it seeks to diversify revenues.
EMARKETER analysts highlight four trends that will affect digital advertising in 2025.
The experiment gauges users’ interest in seeing news content in search results and could push publishers to evaluate their reliance on traffic and ad revenue from Google Search
New AI features increase watchtime but stoke creator concerns over incorrect summaries and ad revenue, risking content shifts to rival platforms.
Google’s AI Overviews debut advertising space: Pressure to monetize costly AI tech is driving Google to launch ad space in AI Overviews as it works to improve the product.
Docs deem AI Overviews a risky source of medical information: AI-generated summaries of users’ health searches are imperfect. They’ll need to get better given consumers' many options to obtain health info.
Sponsored chatbot answers may confuse users, but Perplexity is banking on brand deals to drive revenue.
Accused of undercutting web traffic and ad revenue, the feature faces antitrust scrutiny in an already heated legal climate.
AI Overviews aren’t meaningfully changing publisher traffic: Q2 results from major publishers show less impact than expected, but it could still be a future threat.
The introduction of Google’s AI Overviews has thrust generative search into the mainstream. But Google’s not the only player incorporating generative AI into search functions.
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