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Walmart Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Walmart

What’s the ‘next normal’ for retail? CEOs chime in

Article
Jan 19, 2022

Walmart, Target, and Best Buy executives look ahead: Their comments at a retail industry conference offer insight into where and how they expect consumers to shop.

Instacart ventures onto DoorDash’s turf with prepared food delivery

Article
Jan 18, 2022

Instacart’s delivery ambitions extend beyond grocery: Ahead of a potential IPO, the grocery delivery giant expands its product offerings to include prepared food delivery.

Why 2022 will be the year of retail media networks

Why 2022 will be the year of retail media networks

Article
Jan 14, 2022

Retail media advertising had a banner year in 2021—one that will be hard to top. Although growth is expected to taper this year, there are several reasons why retailers looking to build their own media networks should take notice.

Digital ad spending outlook blows past previous forecasts

Digital ad spending outlook blows past previous forecasts

Article
Jan 13, 2022

By 2024, we expect US digital ad spend to be about $65 billion higher than what we expected before the pandemic. The biggest drivers behind these larger-than-expected increases are retail media networks and connected TV.

The omicron surge compounds retail sector’s worker shortage

The omicron surge compounds retail sector’s worker shortage

Article
Jan 13, 2022

Omicron outbreak leads retailers to cut hours and temporarily close stores: The situation could drive more consumers to buy online and spur merchants to add more self-service tools.

Everything you missed while you were on holiday break

Article
Jan 04, 2022

Rounding up news from the last days of 2021: The news cycle didn’t stop over the holidays. These are some of the most notable stories from the last two weeks.

Retail media networks hit their stride in 2021

Retail media networks hit their stride in 2021

Article
Jan 03, 2022

Brands eagerly jump on the retail media network bandwagon: As access to customer data becomes a priority for brands, retailers see an opportunity to diversify their revenue streams.

A look at the other sites used by Amazon buyers

A look at the other sites used by Amazon buyers

Article
Dec 16, 2021

Walmart is the most popular online alternative to Amazon, with nearly 63% of US Amazon buyers picking up products there when not doing so on Amazon.

The rise of retail media is one of 2022’s top 5 retail trends

The rise of retail media is one of 2022’s top 5 retail trends

Article
Dec 13, 2021

We expect retail media advertising to be one of the fastest-growing segments of digital advertising in the US at over 31%. But this is just one of the five key trends that we predict will most shape the retail landscape in the year ahead.

The future of Amazon ads, Walmart preps for battle, and is the internet becoming QVC?

The future of Amazon ads, Walmart preps for battle, and is the internet becoming QVC?

Audio
Dec 09, 2021

On today's episode, we discuss Amazon's role in the trend of retail media advertising and some of the new advertising features we can expect to see from the online shopping giant. We then talk about Walmart's readiness to take on Amazon and whether America's internet is turning into a QVC-like shopping channel. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Andrew Lipsman.

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Insider Intelligence's Retail Trends to Watch in 2022

Insider Intelligence's Retail Trends to Watch in 2022

Report
Dec 03, 2021

As the lines continue to blur between digital and physical channels, retailers will need to master both to entice consumers to continue to return to their brand. Here are five trends they should keep an eye on.

Say goodbye to open brick-and-mortar stores on Thanksgiving

Say goodbye to open brick-and-mortar stores on Thanksgiving

Article
Nov 24, 2021

Thanksgiving store closures return thanks to shifting consumer habits: Increasing online shopping and earlier deal-seeking, plus criticism over opening on Thanksgiving Day, could lead many retailers to forgo the trend for good—Target has already committed to doing so.

Instacart delays IPO plans to focus on broadening services, including its retail media network

Instacart delays IPO plans to focus on broadening services, including its retail media network

Article
Nov 17, 2021

Instacart delays IPO plans to focus on broadening services: The company believes it may generate as much as $10 billion to $20 billion in annual revenues from its retail media network in the coming years.

Amazon hits the brakes in Q3, Walmart's 'Text to Shop,' and Pinterest TV launches

Amazon hits the brakes in Q3, Walmart's 'Text to Shop,' and Pinterest TV launches

Audio
Nov 16, 2021

On today's episode, we discuss the most interesting takeaways from Amazon's Q3 earnings, why the online store's sales hit the brakes, and how Amazon's ad business is coming along. We then talk about Walmart testing an SMS-assisted ecommerce tool called “Walmart Text to Shop,” how new brick-and-mortar stores might look different, and Pinterest's new shoppable live series called Pinterest TV. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Andrew Lipsman.

The top 15 US companies ranked by ecommerce sales growth

The top 15 US companies ranked by ecommerce sales growth

Article
Nov 09, 2021

Apple and Chewy will see the fastest ecommerce sales growth of the top 15 online retailers in the US this year, at 25.7% and 25.0% over 2020, respectively.

Amazon will corner 41.0% of the US retail ecommerce market this year

Amazon will corner 41.0% of the US retail ecommerce market this year

Article
Oct 29, 2021

Amazon maintains its commanding lead in the US retail ecommerce space, generating 41.0% of the sales this year.

Biden’s pick for OCC head supports the sweeping change of a Fed takeover of bank accounts

Biden’s pick for OCC head supports the sweeping change of a Fed takeover of bank accounts

Article
Oct 21, 2021

OCC pick favors sweeping changes like Fed takeover of accounts: Saule Omarova’s radical proposal has splintered Senate Democratic backing for Biden’s nominee—just as the very nature of banking is also being questioned by market forces.

Walmart is determined to make SMS shopping happen

Walmart is determined to make SMS shopping happen

Article
Oct 19, 2021

Walmart tries SMS shopping again, this time backed by AI and customer data: It will use the same conversational commerce tech that helped make its voice-assisted shopping successful.

US Holiday Shopping 2021

US Holiday Shopping 2021

Report
Oct 18, 2021

Retail sales for the 2021 US holiday season will soar as brick-and-mortar shopping returns with a vengeance and ecommerce maintains double-digit growth rates.

Walmart enters the employer health benefits space—threatening Amazon, CVS

Walmart enters the employer health benefits space—threatening Amazon, CVS

Article
Oct 18, 2021

Walmart's partnership with digital health benefits startup Transcarent could elevate Walmart’s healthcare play and bring it head to head with the likes of Amazon and CVS.

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