Microsoft Trends & Statistics

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Big Tech search wars could attract attention from FTC’s new outfit

Big Tech search wars could attract attention from FTC’s new outfit

Article
Feb 21, 2023

FTC sharpens tech oversight amid AI revolution: Big tech’s opaque algorithms pushed the FTC to create an Office of Technology to rein in the industry. Search wars pose a regulatory wildcard.

A week in, Microsoft says majority of AI-powered Bing users find it helpful. What does this mean for Google?

Article
Feb 16, 2023

Though only available in limited preview, the new AI-powered Bing search engine received a thumbs-up from 71% of testers, Microsoft said in a blog released Thursday. In addition, there has been increased engagement in traditional search results as well as with the new chat feature.

Data Drop: 5 Charts You Need to Make Sense of Generative AI Now

Data Drop: 5 Charts You Need to Make Sense of Generative AI Now

Article
Feb 16, 2023

With ChatGPT’s historically viral launch, 2023 is poised to be the year generative AI breaks through into marketing and advertising. These numbers will help you make sense of the billions that are pouring into the space from VC and tech giants alike and reveal the most popular use cases.

Google and Microsoft play for king of the AI search castle

Article
Feb 15, 2023

Last week, Google and Microsoft each unveiled new AI-powered search tools, each of which made factual errors during demos. Both companies have hit stumbling blocks in the race for AI dominance they weren’t fully prepared to run. That said, Microsoft has created more buzz by integrating OpenAI’s popular ChatGPT into its Bing platform.

More than 100,000 tech workers laid off so far in 2023, but job opportunities are opening up

Article
Feb 15, 2023

Tech layoffs hit Twilio, LinkedIn, Ford, and Yahoo: We could be facing a secondary wave of cost-cutting in the tech field. The good news is opportunities are open in other industries.

AI search’s high costs could be a vicious cycle as Big Tech eyes profitability

AI search’s high costs could be a vicious cycle as Big Tech eyes profitability

Article
Feb 13, 2023

Is AI-powered search profitable and sustainable? Scaling up commercial generative AI comes with high energy and environmental costs, adding to social concerns. Half-measures on the issue could damage market reception.

The Daily: Google's going in the wrong direction, cookie replacements, and Microsoft's new ChatGPT-powered Bing

Audio
Feb 10, 2023

On today's episode, we discuss how concerning Google's drop in search ad revenues is, the likelihood of Google getting broken up by the US Department of Justice, and the main reason YouTube is struggling. "In Other News," we talk about which cookie alternatives are emerging as favorites and the significance of Microsoft adding ChatGPT's AI technology to its search engine, Bing. Tune in to the discussion with our analyst Evelyn Mitchell.

Google’s search dominance could eclipse Microsoft’s head start on AI

Article
Feb 09, 2023

The Information Age 2.0 is upon us: Google’s latest product updates illustrate the movement to embed AI into our information sources. The changes will strain computation and energy resources.

Most US adults still haven’t heard of ChatGPT

Most US adults still haven’t heard of ChatGPT

Article
Feb 09, 2023

As of last month, 54% of US adults were not familiar with ChatGPT at all, according to YouGov. Familiarity increased with education level, with 67% of those with a postgraduate degree having some knowledge about the conversational AI product.

ChatGPT co-creator wants government oversight on tech she helped build

ChatGPT co-creator wants government oversight on tech she helped build

Article
Feb 08, 2023

Industries ignore AI warning label: Voices of dissent over speedy generative AI deployment are getting louder but may be drowned out by promises of lucrative returns. Risks are mounting.

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Driven by ChatGPT, Microsoft and Google debut the next generation of search

Driven by ChatGPT, Microsoft and Google debut the next generation of search

Article
Feb 08, 2023

Microsoft versus Google: Which AI-powered approach to search is best? The fate of the $150 billion search ad market could be soon transformed.

What will be the biggest business impact from generative AI in 2023?

Article
Feb 06, 2023

Search seems like a good bet for disruption—sooner rather than later.

ChatGPT and Generative AI

ChatGPT and Generative AI

Report
Feb 02, 2023

ChatGPT proved the power of generative AI. In 2023, even more advanced models will begin to change the way we do business.

Google aims to beat OpenAI with chat and search bot features

Article
Feb 02, 2023

Year of the chatbot: Google’s Apprentice Bard is among many chatbots we’ll see released by the tech industry this year. Investors are excited, but performance and monetization are market hurdles.

Generative AI tools like ChatGPT fuel fears about a white-collar recession

Generative AI tools like ChatGPT fuel fears about a white-collar recession

Article
Jan 26, 2023

AI as muse or job killer? ChatGPT isn’t yet commercialized but is demonstrating its potential to rock the economy. The tech will affect white-collar jobs but won’t eliminate them—yet.

The Weekly Listen: The Microsoft-OpenAI deal, Apple Maps vs. Google Maps, and is streaming turning into TV?

Audio
Jan 26, 2023

On today's episode, we discuss the significance of the recent deal between Microsoft and OpenAI, whether TV is changing streaming back into TV, if the esports bubble has officially burst, whether Apple Maps' upgrades can start chipping away at Google's search dominance, some interesting facts about monarchies around the world, and more. Tune in to the discussion with our director of reports editing Rahul Chadha, director of forecasting Oscar Orozco, and analyst Max Willens.

Google considers an AI chatbot Search demo and more generative AI products

Google considers an AI chatbot Search demo and more generative AI products

Article
Jan 24, 2023

Google’s ChatGPT conundrum: Generative AI is becoming a headache for the tech giant that wants to take the ethical high road while also staying competitive in a fast-moving market.

Google cutting 12,000 from its payroll to compensate for pandemic-era errors

Article
Jan 23, 2023

Thousands of Googlers get pink slips: As scavenging continues to rise among other industries, terminated workers shouldn’t be jobless for long. Meanwhile, Google is laser-focused on a revenue-driven AI strategy.

OpenAI and Microsoft generative AI profits likely to be examined against human toll

OpenAI and Microsoft generative AI profits likely to be examined against human toll

Article
Jan 20, 2023

Commercial generative AI poses risk for companies: Kenyan workers paid under $2 per hour to help build ChatGPT are among many human contributors behind generative AI who aren’t given sufficient compensation.

‘You have to do more with less.’ Microsoft offers a case study in marketing

Article
Jan 20, 2023

“The customer journey is constantly evolving and it's not linear.” That was the advice of Ram Iyer, worldwide director of digital strategy and ecommerce at Microsoft, speaking this week on the “Behind the Numbers: Reimagining Retail” podcast.

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