Financial services marketers have had to do more with less as digital ad spending slowed over the last two years. But economic optimism has them ready to reopen their wallets.
Consumers look for deals, flexible payment options this holiday season: Over three-quarters of shoppers plan to hunt for discounts, while BNPL use is set to soar amid financial constraints.
Most shoppers plan to reduce holiday spending this year: Cost concerns are driving consumers to start their holiday shopping early and look for deals.
Private labels are narrowing the gap with national brands: Nearly five in 10 shoppers prefer store brands due to quality and variety.
Our first-ever marketing and retail media survey explores the latest trends unfolding in Latin America, how the regional landscape will evolve, and the broader implications for ad buyers’ and retailers’ go-to-market strategies.
What’s driving bank switching: A survey found that dissatisfaction with digital experiences and being treated like a number, not a person, is the surest way to send customers to a competitor. And those chatbots aren’t helping.
Stress tests revealed robust banking health but unmasked the strain on consumer finances. We think it’s in banks’ best interest to bolster financial support.
Amazon had another record Prime Day: While shoppers spent enthusiastically, their price consciousness was on full display as BNPL usage, comparison shopping increased.
The Fed’s supervision chief laid out his vision for stricter capital requirements and stress tests. Here’s what it means for banks already on edge.
Amazon Prime Day is off to a good start: Average order size so far is up over 7.7% compared with 2022; we expect total sales to top $8 billion.
A tie-in with PayEm will help businesses more easily manage their spending, which should appeal to firms trying to cut costs.
Small banks and credit unions should focus on digital interactions, ease of use, and consumer safety to boost deposits in H2 2023.
Banks are focused on B2B opportunities and generative AI to drive revenue as they usher crypto out the door.
Banks that win customers through high savings rates or acquisitions still need to put in work to earn customer trust and loyalty.
Walmart sees growth opportunities regardless of the macroeconomic environment: The retailer looks to boost its international sales, improve its digital presence, and expand its retail media business.
We expect US cosmetic and beauty sales to grow 7.6%: While consumers are spending more selectively, they’re still willing to splurge on their favorite items.
Sluggish progress at debt ceiling talks is forcing banks to cut exposure to Treasury securities and grow liquidity cushions.
Senators’ questioning highlighted the dangers of a lack of accountability on Wall Street. That could pave the way for new regulations.
Lenders need to be prepared for quicker, digitally driven runs after SEC rules out short-selling ban.
The past six months have been a roller coaster of rising consumer-goods costs, uneven employment news, and increased optimism about the end of the pandemic—all mixed with a tightening of discretionary spending. In September, consumers were cutting back on dining out and entertainment. What are they doing now?
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