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Programmatic Ad View Growth

Source
Methodology
Notes
Updated: H1 2024
FreeWheel is a video ad platform and marketplace.
Updated: H1 2024
Data is from the October 2023 FreeWheel "Video Marketplace Report H1 2023." Data is based on tens of billions of video starts via the FreeWheel platform on desktop, OTT device, set-top box video-on-demand (VOD), smartphone, and tablet (including via app and browser) in Europe and the US during H1 2023. The data represents only professional, rights-managed video content from FreeWheel's customers. FreeWheel works with digital pure-play publishers (e.g., Hulu, Netflix, YouTube), digital video content publishers (e.g., broadcasters, cable networks, cable and satellite operators), and linear TV media owners.
Updated: H1 2024
Updated: H1 2024
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