CTV Average Ad Cost Per Impression (CPM)

Average CTV ad cost per thousand impressions (CPM) is the amount advertisers pay for every thousand impressions of their CTV ads.

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Updated: Q2 2026
Qortex
Qortex is an AI-powered video intelligence platform, helping advertisers, publishers, and platforms analyze video content, uncover audience and performance insights, and optimize advertising and media decisions.
Updated: Q2 2026
Qortex
Qortex's data is sourced from the analysis of more than 10 million videos across devices, content genres, and industries, combined with more than 5 billion consumer interactions with video content.
Updated: Q2 2026
Qortex
Data represents activity among Qortex clients, broader industry metrics may vary. Average CTV ad cost per thousand impressions (CPM) is the amount advertisers pay for every thousand impressions of their CTV ads.
Updated: Q2 2026
Qortex
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