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Taking stock of Amazon’s retail dominance around the world

Article by Arielle Feger  |  Apr 21, 2023
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Taking stock of Amazon’s retail dominance around the world
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Retail Ecommerce Sales
Worldwide

For more insights and key statistics on the biggest trends in today’s most disruptive industries, subscribe to our Chart of the Day newsletter.

Amazon will capture more than half (51.1%) of all retail ecommerce sales in Germany this year, according to our forecast. Canada will have the second-highest share of Amazon ecommerce sales among the countries we track, at 41.5%, followed by the US, UK, Japan, and Mexico.

Beyond the chart: In absolute numbers, the US will remain Amazon’s largest country, with $431.11 billion in digital sales for the ecommerce giant in 2023. But Amazon will see the fastest growth in Mexico this year, with a 26.8% YoY increase in retail ecommerce sales.

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