ArticlesPricing

Products

See All Solutions →
By ProductEMARKETER PRO+Analyst Access Program
By Use CaseDetermine Market SizingDevelop StrategiesAllocate BudgetBenchmark PerformanceWin New BusinessDevelop Go-to-Market StrategyStay InformedThought LeadershipSee All Use Cases →
Advertising & Sponsorship
Boost your brand and generate demand with media programs.
Learn More →

Events & Resources

Learning Center
Read through guides, explore resource hubs, and sample our coverage.
Learn More →
Events
Register for an upcoming webinar and track which industry events our analysts attend.
Learn More →
Podcasts
Listen to our podcast, Behind the Numbers for the latest news and insights.
Learn More →

Topics

See All Topics →
Advertising & MarketingSocial MediaContent MarketingEmail MarketingVideoBrowse All →
Ecommerce & RetailEcommerce SalesMcommerceRetail SalesSocial CommerceBrowse All →
Financial ServicesBankingPaymentsFintechWealth ManagementBrowse All →
GeographiesAsia-PacificCentral & Eastern EuropeLatin AmericaMiddle East & AfricaNorth AmericaWestern Europe
HealthValue-Based CareDigital TherapeuticsTelehealthOnline PharmacyBrowse All →
TechnologyConnected Devices5GArtificial Intelligence (AI)Browse All →
More IndustriesReal EstateCustomer ExperienceB2BTravelSmall Business (SMB)Browse All →

Latest Articles

Explore our Research →

Streaming surpasses broadcast and cable for Black audiences

Article |
 Sep 4, 2025

Retailers bet on Meta’s AI-powered ad suite

Article |
 Sep 3, 2025

Anthropic’s $13B war chest cements independence

Article |
 Sep 3, 2025

U.S. Bancorp dives back into crypto after SEC rollback

Article |
 Sep 3, 2025

Controversial Sydney Sweeney campaign helped American Eagle get back on track

Article |
 Sep 3, 2025

Most TV viewers hit pause for over a minute

Article |
 Sep 2, 2025

Scented billboards, trending trucks, and a sporting goods studio: August’s most interesting retailers

Article |
 Sep 2, 2025

Kraft Heinz plans to split into two companies

Article |
 Sep 2, 2025

Commerce media evolves as AI, offsite, and new verticals reshape the landscape

Article |
 Sep 2, 2025

Banks’ NFL ads outperformed their other ads across platforms

Article |
 Sep 2, 2025
Browse All →

About

Our Story
Learn more about our mission and how EMARKETER came to be.
Learn More →
Our Clients
Key decision-makers share why they find EMARKETER so critical.
Learn More →
Our People
Take a look into our corporate culture and view our open roles.
Join the Team →
Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More →
Newsroom
See our latest press releases, news articles or download our press kit.
Learn More →
Contact Us
Speak to a member of our team to learn more about EMARKETER.
Contact Us →
EMARKETER

Spotify doubles down on video podcasts through revenue-sharing program for creators

Article by Grace Harmon  |  Nov 14, 2024
Download
Spotify doubles down on video podcasts through revenue-sharing program for creators
Share
Topics
Digital Video
Podcasts
Digital Content
US

The news: Spotify started a revenue program for podcast hosts.

  • The program gives creators a cut of the revenue that Spotify makes from playing ads within podcast episodes.
  • In addition, podcasters can earn a scaling payment based on ad-free views from Premium subscribers.

You've read 0 of 2 free articles this month.

Create an account for uninterrupted access to select articles.
Create a Free Account