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Beyond the chart: The ad-supported tiers of subscription services are seen as even better value for money. Discovery+ leads the category, with 87% of US ad-supported subscribers giving its plan an excellent or good value rating. Meanwhile, 84% did so for HBO Max With Ads, and 81% for Paramount+ Essential.

More like this:

Report: Q3 2022 Digital Video Trends
Article: Agility is an advertiser’s best friend
Article: Amazon’s Thursday Night Football gamble is paying off. What does that mean for sports streaming?

Read yesterday’s Chart of the Day here.

Methodology: Data is from an August 2022 Hub Research report titled "TV Advertising: Fact vs. Fiction, Q2 2022." A US Census-balanced sample of 3,004 US teens and adults ages 14-74 were surveyed online during May 2022. All respondents watched at least one hour of TV per week.

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