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By ProductEMARKETER PRO+EM Advisory AI Visibility Index

By Use CaseDetermine Market Sizing Develop Strategies Allocate Budget Benchmark Performance Win New Business Develop Go-to-Market Strategy Stay Informed Thought Leadership

Advertising & Sponsorship

Boost your brand and generate demand with media programs.

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Browse recent toolkits and resources curated by the EMARKETER team.

Register for an upcoming webinar and track which industry events our analysts attend.

Listen to our podcast, Behind the Numbers for the latest news and insights.

Learn more about our mission and how EMARKETER came to be.

Key decision-makers share why they find EMARKETER so critical.

Take a look into our corporate culture and view our open roles.

Our Methodology

Rigorous proprietary data vetting strips biases and produces superior insights.

See our latest press releases, news articles or download our press kit.

Speak to a member of our team to learn more about EMARKETER.

Explore plans and subscriptions.

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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

March 1, 2026

Worldwide Digital Ad Spending Will Exceed $1 Trillion in 2027, as Traditional Ad Spending Holds Steady

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Worldwide Ad Spending H1 2026

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Chart Title

Worldwide Digital Ad Spending Will Exceed $1 Trillion in 2027, as Traditional Ad Spending Holds Steady

Publication Date

March 1, 2026

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Featured In

Worldwide Ad Spending H1 2026

Topics

Digital Ad Spending Total Media Ad Spending

Worldwide

Worldwide Digital Ad Spending Will Exceed $1 Trillion in 2027, as Traditional Ad Spending Holds Steady | EMARKETER