Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

December 1, 2025

CTV Has Accounted for a Growing Share of Programmatic Ad Spending, (billions in US programmatic connected TV (CTV) display ad spending, % change, and % of total programmatic digital display ad spending, 2023-2027)

CTV Has Accounted for a Growing Share of Programmatic Ad Spending, (billions in US programmatic connected TV (CTV) display ad spending, % change, and % of total programmatic digital display ad spending, 2023-2027)