Digital Display Ad Spending
eMarketer's forecasts, data and statistics include estimates for digital display ad spending as compared to other formats (video, rich media, classified, paid search, radio, podcast, social media), by industry (automotive, CPG and consumer products, financial service, healthcare and pharma, media ... and entertainment, retail, telecomm, electronics and computers, and travel), and by worldwide regions (Asia-Pacific, Europe, Latin America, Middle East & Africa, North America) and countries within those regions. eMarketer's reports, charts, interviews and forecasts provide you with data and insights to answer a variety of questions such as:Show More ▼
- How much money is spent on digital display advertising each year?
- What is the global digital display ad spend, and what is it by country?
- How does digital display ad spending compare to other formats?
Reports
Report by Patricia Orsini Aug 27, 2018
UK Digital Ad Spending by Industry 2018
We forecast digital ad spending in the UK for 2018-2019 in five key industries, including spending on mobile and in search and display.
View this ReportForecasts
- Desktop/Laptop Ad Spending
- Digital Ad Spending
- Display Ad Spending
- Google Ad Revenues
- Mobile Ad Spending
- Native Ad Spending
- Desktop/Laptop Ad Spending, US
- Digital Ad Revenues, by Company, US
- Digital Ad Spending, US
- Digital Ad Spending, Worldwide
- Digital Ad Spending, by Country
- Digital Ad Spending, by Industry, US
- Display Ad Spending, US
- Display Ad Spending, Worldwide
- Display Ad Spending, by Country
[ 4 more ]
Performance Metrics
Interviews
Marketing in Taiwan: Local Publishers Bolster Data to Battle Facebook and Google Duopoly
Jennifer Tang, CEO of Dentsu Aegis Network Taiwan, discusses the pressure to improve the country's digital advertising industry.
Jennifer Tang
CEO
Dentsu Aegis Network Taiwan
Charts
There are 633 charts about 'Digital Display Ad Spending'
Most Recent Charts
US TV and Digital Ad Spending, by Format, 2014-2020 (billions and % change)
Digital Ad Spending Worldwide, by Format, 2017-2023
Digital Ad Spending Worldwide, by Device and Format, 2017-2023 (billions and % change)
Allocation of Digital Ad Spending on Amazon According to US Senior Ad Buyers, by Product, July 2018 (% of respondents)
UK Digital Publisher Revenue Growth, by Format, Q1 2018 (% change vs. same period of prior year)
More On: Digital Display Ad Spending
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US Total Media Ad and Marketing Spending, by Media/Segment, 2014-2020 (billions and % change)
Jun 17, 2018
Digital Ad Spending Share Worldwide, by Device and Format, 2017-2019 (% of total media ad spending)
Jun 14, 2018
Digital Ad Spending in Italy, by Format, 2017 (millions of € and % change vs. prior year)
Jun 07, 2018
UK CPG Industry Digital Ad Spending, by Format, 2018 (billions of £ and % of total digital ad spending)
Jun 01, 2018
UK Retail Industry Digital Ad Spending, by Format, 2018 (billions of £ and % of total digital ad spending)
Jun 01, 2018
US Programmatic Ad Spending Forecast 2018
Apr 05, 2018
Nearly $47 billion in US digital ad spending will transact programmatically in 2018. By 2020, programmatic will account for 86.2% of digital display ad dollars. What’s driving spend? Read on for eMarketer’s latest US programmatic forecast.