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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

April 24, 2025

Gen Zers Are Most Likely to Purchase From D2C Brands, (% of US consumers, by generation, March 2025)

Gen Zers Are Most Likely to Purchase From D2C Brands, (% of US consumers, by generation, March 2025)