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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

August 1, 2025

The CPG Industry Will Use 83.3% of Its Ad Spending on Digital This Year, More Than Most (digital vs. traditional % of total media ad spending, by industry, 2025)

The CPG Industry Will Use 83.3% of Its Ad Spending on Digital This Year, More Than Most (digital vs. traditional % of total media ad spending, by industry, 2025)