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July 1, 2025
Viewers Are Streaming to CTV Far Faster Than Ad Dollars Are, and the Gap Is Widening (connected TV (CTV) as a % of time spent per day with media by US adults and % of US total ad spending, 2020-2027)
Chart Title
Viewers Are Streaming to CTV Far Faster Than Ad Dollars Are, and the Gap Is Widening (connected TV (CTV) as a % of time spent per day with media by US adults and % of US total ad spending, 2020-2027)Publication Date
July 1, 2025
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