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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

March 25, 2025

Gen Zers Are Most Likely to Feel a Closer Connection to Creators Than to TV Personalities (% of US consumers who feel a stronger personal connection to social media creators than to TV personalities/actors, by generation, Oct 2024)

Gen Zers Are Most Likely to Feel a Closer Connection to Creators Than to TV Personalities (% of US consumers who feel a stronger personal connection to social media creators than to TV personalities/actors, by generation, Oct 2024)