Log in or register for a free account to get full, unrestricted access to this chart
Log in to see the full chart
December 6, 2024
Challenges to the Company's Use of Generative AI in Marketing Over the Next 2 Years According to Brand Marketers Worldwide, Oct 2024 (% of respondents)
Note
Respondents were asked, "What are the biggest challenges to your organization's use of generative AI in marketing over the next two years? Select up to three." This data is being featured as part of our special coverage of AI in Marketing.
Methodology
Data is from the December 2024 Econsultancy report titled "The Future of Marketing." 1,096 brand marketers, agencies, and vendors worldwide were surveyed during September 6-October 17, 2024.
Challenges to the Company's Use of Generative AI in Marketing Over the Next 2 Years According to Brand Marketers Worldwide, Oct 2024 (% of respondents)