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April 18, 2024
US Influencer-Inspired Social Buyers Who Purchased a Product on Amazon After Seeing It Used by an Influencer, by Age, March 2024 (% of respondents)
Methodology
Data is from the April 2024 IZEA report titled "Influencers & Amazon 2024." 1,280 US social media users ages 18+ were surveyed during March 19-20, 2024. The age range of the respondents was 18-29 (19.8%), 30-44 (23.5%), 45-60 (30.8%) and 60+ (25.9%).Featured In
5 charts on Amazon shoppersSources
Chart Title
US Influencer-Inspired Social Buyers Who Purchased a Product on Amazon After Seeing It Used by an Influencer, by Age, March 2024 (% of respondents)Publication Date
April 18, 2024