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By ProductEMARKETER PRO+EM Advisory AI Visibility Index

By Use CaseDetermine Market Sizing Develop Strategies Allocate Budget Benchmark Performance Win New Business Develop Go-to-Market Strategy Stay Informed Thought Leadership

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Boost your brand and generate demand with media programs.

Learning Center

Browse recent toolkits and resources curated by the EMARKETER team.

Register for an upcoming webinar and track which industry events our analysts attend.

Listen to our podcast, Behind the Numbers for the latest news and insights.

Learn more about our mission and how EMARKETER came to be.

Key decision-makers share why they find EMARKETER so critical.

Take a look into our corporate culture and view our open roles.

Our Methodology

Rigorous proprietary data vetting strips biases and produces superior insights.

See our latest press releases, news articles or download our press kit.

Speak to a member of our team to learn more about EMARKETER.

Explore plans and subscriptions.

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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

January 25, 2024

Top 5 Media US Adults Use as Their Main/Primary Source of News, by Age, Dec 2023 (% of respondents)

Featured In

California advances bill that forces Big Tech to compensate news publishers CNN lays of 100 as it prepares for a dramatic restructuring

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Chart Title

Top 5 Media US Adults Use as Their Main/Primary Source of News, by Age, Dec 2023 (% of respondents)

Publication Date

January 25, 2024

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Source information is only available to PRO subscribers.

Featured In

California advances bill that forces Big Tech to compensate news publishers CNN lays of 100 as it prepares for a dramatic restructuring

Topics

Baby Boomers News Adults Generation X Millennials Generation Z United States

Top 5 Media US Adults Use as Their Main/Primary Source of News, by Age, Dec 2023 (% of respondents) | EMARKETER