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October 3, 2022
In-Store Advertising Features That Most Catch US Shoppers' Attention/Make Them Want to Learn More About the Product, July 2022 (% of respondents)
Methodology
Data is from an October 2022 Path to Purchase Institute report titled "Shopper Engagement with Retail Media." 1,000 US in-store and online shoppers were surveyed online during July 2022. All respondents shopped with 25 retailers that PPI identified as operating retail media networks.Chart Title
In-Store Advertising Features That Most Catch US Shoppers' Attention/Make Them Want to Learn More About the Product, July 2022 (% of respondents)Publication Date
October 3, 2022