January 10, 2019

How Do US Senior Ad Buyers' Clients Allocate Their Ad Spending on Amazon Ad Products? (% of total, Dec 2018)

Methodology

Data is from the January 2019 Cowen & Company "Ad Buyer Survey VII: Advertisers More Bullish on 2019 US Ad Spend, Led by Digital Video Ascendancy." Approximately 50 US senior ad buyers from various industries representing nearly $14 billion in ad spending were surveyed during November 27-December 5, ... 2018.More
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How Do US Senior Ad Buyers' Clients Allocate Their Ad Spending on Amazon Ad Products? (% of total, Dec 2018)

Publication Date

January 10, 2019