July 25, 2018

Extra Amount US Parent Internet Users Spend When Their Children Accompany Them While Back-to-School Shopping, July 2018 (% of respondents)


Data was provided to eMarketer by Citi Retail Services (CRS).


Data is from the July 2018 Citi Retail Services (CRS) "The Citi Retail Back-to-School Survey" conducted by Wakefield Research. 1,000 US parent internet users were surveyed online during June 28- July 5, 2018. All respondents had children attending grades K-12. Citi Retail Services (CRS) is a payments provider.