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February 1, 2023
Gen Z Grows in Life Insurance Ownership, but Millennial Rates Drop, 2020-2025 (% of population)
Methodology
Estimates are based on the analysis of various elements related to the insurance market, including historical trends and revenue reports of the major players in the insurance market, historical trends in consumer behavior, reported national statistics from standard-setting organizations, government branches, census bureaus, and the Federal Reserve, and estimates from other industry associations.