Log in to see the full chart

Log in or register for a free account to get full, unrestricted access to this chart

Lock icon
Lock icon

Log in to see the full chart

January 1, 2022

Share of US Podcast Listeners, by Generation, 2022 (% of total)

Share of US Podcast Listeners, by Generation, 2022 (% of total)

Note

Podcasts are audio-first serialized episodes that can be accessed via digital streams or downloaded; includes listening to podcasts via video platforms such as YouTube.

Methodology

Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; the growth trajectory of major digital audio companies; historical trends; internet and mobile adoption trends; and demographic adoption trends.