Log in to see the full chart

Log in or register for a free account to get full, unrestricted access to this chart

Lock icon
Lock icon

Log in to see the full chart

December 17, 2020

US Financial Technology Users by Generation, Nov 2020 (% of respondents in each group)

US Financial Technology Users by Generation, Nov 2020 (% of respondents in each group)

Description

II branded

Methodology

Data is from a December 2020 report from McKinsey & Company titled "How US Customers’ Attitudes to Fintech Are Shifting During the Pandemic." This report is based on the US results of surveys McKinsey conducted monthly during March-November 2020. The latest wave was conducted November 8, 2020. Total n=14,348, fintech users (aggregate of survey waves 7-16) n=5,639, payment n=2,336, lending n=688, investment n=1,419, and overall banking n=3,349. Respondents were sampled and weighted to match the US general population 18+ years. The margin of error for wave-over-wave changes is +/-3 percentage points for all financial decision-makers, and larger for sub-audiences.
US Financial Technology Users by Generation, Nov 2020 (% of respondents in each group) | EMARKETER