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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

February 20, 2019

Areas Where B2C Marketers in Australia, the UK and the US Are Planning to Increase Investment in 2019 (% of respondents)

Areas Where B2C Marketers in Australia, the UK and the US Are Planning to Increase Investment in 2019 (% of respondents)

Description

In order to achieve their content goals, over 60% of B2C marketers plan to invest in artificial intelligence (AI) technology, followed by personalization tools/technology and then influencer marketing.