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November 21, 2018
Categories Where US Subscription Holders Currently Have Subscriptions vs. Those in Which They Intend* to Enroll, May 2018 (% of respondents)
Note
Data was provided to eMarketer by Magid.Methodology
Data is from the November 2018 Magid "2018 Subscription Study Research Report." 3,000 US internet users ages 18+ including 2,500 with an active subscription account were surveyed online during April 26-May 7, 2018. The survey sample was nationally representative for age, gender, ethnicity, region and income.Featured In
What Subscriptions Are Given as Gifts?Sources
Chart Title
Categories Where US Subscription Holders Currently Have Subscriptions vs. Those in Which They Intend* to Enroll, May 2018 (% of respondents)Publication Date
November 21, 2018