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Wealthsimple Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Wealthsimple

Will Canada stay behind the curve on stablecoins?

Article
Jan 05, 2026

A Canadian dollar-backed stablecoin is coming, but it may get stuck in a regulatory quagmire.

Spotlight: Canada Peer-to-Peer Mobile Payments Forecast 2022

Spotlight: Canada Peer-to-Peer Mobile Payments Forecast 2022

Report
Sep 30, 2022

Low adoption and stagnating growth are driving peer-to-peer mobile payment providers to make their services more accessible and attractive to increase engagement within the existing user base.

Canada TikTok Marketing 2022

Canada TikTok Marketing 2022

Report
Aug 19, 2022

TikTok’s rapid entry onto the social scene in Canada makes it a prime venue for marketers to increase investment. Brands of all stripes should test new ad formats, work with creators to engage audiences, and aim to trigger social commerce transactions from TikTok.

Spotlight: Canada Bank Technology Spending

Spotlight: Canada Bank Technology Spending

Report
May 12, 2022

Technology decision-makers within the banking industry will need to balance high tech spending with the potential for competitive disruptors.

The biggest funding rounds we covered this year—and what they tell us

The biggest funding rounds we covered this year—and what they tell us

Article
Dec 21, 2021

What 2021’s biggest fintech funding rounds say about the industry: The money hose isn’t going anywhere in 2022—this year’s most lucrative raises can tell us where the industry’s headed next.

Wealthsimple passes 2 million Canadian users as it delves into banking territory

Article
May 04, 2021

Wealthsimple hits 2M Canadian users amid neobanking push: The Canadian fintech reached a user threshold as it hit a CAD$5 billion valuation from its latest funding round—positive signs that it could become a significant player despite the challenges in its home market.

The US Wealth Management Ecosystem

The US Wealth Management Ecosystem

Report
Mar 31, 2021

Digital transformation is vital for wealth managers, as consumer expectations are changing, fiscal pressures are tightening, and competition is stiffening. These drivers have been further accelerated by the pandemic. But transformation efforts across the front, middle, and back office can help incumbents get their services up to speed and better compete with fintech wealth managers that are challenging the status quo.

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Media Habits of Millennials in Canada 2018

Media Habits of Millennials in Canada 2018

Report
Jun 12, 2018

Marketing to millennials is a top priority for many brands, but treating the demographic as a single group misses the opportunity for precise targeting.

Powerful data and analysis on nearly every digital topic.

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