A Canadian dollar-backed stablecoin is coming, but it may get stuck in a regulatory quagmire.
Low adoption and stagnating growth are driving peer-to-peer mobile payment providers to make their services more accessible and attractive to increase engagement within the existing user base.
TikTok’s rapid entry onto the social scene in Canada makes it a prime venue for marketers to increase investment. Brands of all stripes should test new ad formats, work with creators to engage audiences, and aim to trigger social commerce transactions from TikTok.
Technology decision-makers within the banking industry will need to balance high tech spending with the potential for competitive disruptors.
What 2021’s biggest fintech funding rounds say about the industry: The money hose isn’t going anywhere in 2022—this year’s most lucrative raises can tell us where the industry’s headed next.
Wealthsimple hits 2M Canadian users amid neobanking push: The Canadian fintech reached a user threshold as it hit a CAD$5 billion valuation from its latest funding round—positive signs that it could become a significant player despite the challenges in its home market.
Digital transformation is vital for wealth managers, as consumer expectations are changing, fiscal pressures are tightening, and competition is stiffening. These drivers have been further accelerated by the pandemic. But transformation efforts across the front, middle, and back office can help incumbents get their services up to speed and better compete with fintech wealth managers that are challenging the status quo.
Marketing to millennials is a top priority for many brands, but treating the demographic as a single group misses the opportunity for precise targeting.
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