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Walmart+ Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Walmart+
Retailers adopt gamification, personalization, and other tactics to reinforce customer loyalty

Retailers adopt gamification, personalization, and other tactics to reinforce customer loyalty

Article
Jul 08, 2022

As customer loyalty grows more elusive, retailers beef up member rewards: Walmart, Starbucks, and Sweetgreen are just some of the companies looking to sweeten the deal to keep customers coming back.

What to expect during Amazon’s Prime Day sale

What to expect during Amazon’s Prime Day sale

Article
Jul 08, 2022

Prime Day isn’t impervious to economic slowdown, but it’ll do just fine: We still expect the event to generate more than $12.5 in revenues this year—and boost spending on other sites too.

Retailers bet on dedicated sales days to revitalize consumer demand

Retailers bet on dedicated sales days to revitalize consumer demand

Article
Jun 15, 2022

Retailers look to promotional shopping events like Prime Day to juice sales: Amazon, Alibaba, Walmart, and others hope the prospect of a good deal will lure customers in.

The Daily: What's behind Amazon's deceleration, Walmart+'s tactics, and how Target competes

Audio
May 11, 2022

On today's episode, we discuss why Amazon is slowing down, its Buy with Prime initiative, and how Amazon's advertising business is getting on. "In Other News," we talk about whether Walmart+ is actually competing with Amazon Prime and what Target's strategy has been to compete with Amazon. Tune in to the discussion with our analyst Andrew Lipsman.

Can deeper gas discounts drive more people to sign up for Walmart+?

Can deeper gas discounts drive more people to sign up for Walmart+?

Article
Apr 27, 2022

Walmart+ doubled its fuel discount to 10 cents per gallon: Inflated gas prices provide Walmart with an opportunity to drive more people to its membership program.

Walmart maintains ecommerce momentum with sales rising by 26.4% this year

Article
Jun 24, 2021

Ecommerce sales at Walmart, including Sam's Club, will reach $67.39 billion in 2021, per our forecast.

Checking in on telehealth, 'buy now, pay later' use, and Prime and Walmart+ Rx discounts

Checking in on telehealth, 'buy now, pay later' use, and Prime and Walmart+ Rx discounts

Audio
Jun 15, 2021

On today's episode, we discuss how many Americans have adopted telehealth, how people are using it, and what's both driving it forward and holding it back. We then talk about the popularity of buy now, pay later services, why some retailers are now starting to expand their brick and mortar presence, and what adding prescription discounts might do for Amazon and Walmart's membership programs. Tune in to the discussion with eMarketer principal analyst Lisa Phillips and director of forecasting at Insider Intelligence Cindy Liu.

How fashion brands are navigating the pandemic, Walmart+ vs. Amazon Prime, and package theft

How fashion brands are navigating the pandemic, Walmart+ vs. Amazon Prime, and package theft

Audio
May 13, 2021

On today's episode, we discuss the pandemic challenges that fashion brands are facing, how female digital buyers have changed, and how social media strategies are evolving. We then talk about how engagement with brick-and-mortar retail is changing, how Walmart+ stacks up against Amazon Prime, how significant a problem porch piracy is, and whether in-garage delivery is the solution. Tune in to the discussion with director of marketing and ecommerce at Cloe Raquel Garduño Arroyo, eMarketer director of research Matteo Ceurvels, and analyst at Insider Intelligence Daniel Keyes.

What's next for shopping, 'buy now, pay later' surging, and Amazon's national grocery chain

What's next for shopping, 'buy now, pay later' surging, and Amazon's national grocery chain

Audio
Apr 05, 2021

On today's episode, we discuss how stores will likely shape-shift, what happens to curbside pickup going forward, and how "virtual" shopping experiences are about to get. We then talk about whether "buy now, pay later" is sticking around, Amazon's emerging national grocery chain, and how Walmart+ is doing six months after launch. Tune in to the discussion with eMarketer director of forecasting Cindy Liu and analyst at Insider Intelligence Daniel Keyes.

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How a Confusing Back-to-School Shopping Season Will Influence Spending

How a Confusing Back-to-School Shopping Season Will Influence Spending

Audio
Sep 08, 2020

Business Insider Intelligence research analyst Daniel Keyes, eMarketer principal analyst Andrew Lipsman and senior forecasting analyst at Insider Intelligence Cindy Liu discuss how a staggered back-to-school shopping season is changing consumer spending and advertising. They then talk about why Walmart has teamed up with Microsoft to bid for TikTok, and what Walmart's membership program launch means for Amazon Prime.

Place Your Bets: Walmart's Prime Competitor and an Amazon Go Supermarket

Audio
Mar 03, 2020

eMarketer principal analyst Andrew Lipsman discusses Amazon Prime competitor Walmart+, and Amazon's first cashierless supermarket. He also talks about why Shopify joined Facebook's cryptocurrency efforts, and Etsy's automatic advertising idea.

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