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Ulta beauty Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Ulta beauty

Instacart’s latest partnerships will help diversify its retail and advertising businesses

Article
Jan 08, 2025

Instacart announces slew of partnerships to combat slowing growth: The delivery platform is adding new retail partners and expanding its ad reach.

How did we do? A look back at our 2024 retail predictions

Article
Dec 23, 2024

Back in January, the Retail Daily newsletter editors made some retail predictions for 2024. While we were right about Amazon opening fulfillment centers out of physical stores, we were wrong about more digitally native brands partnering with Amazon. Want the full rundown? Here’s how we did.

Retail Trends to Watch in 2025

Retail Trends to Watch in 2025

Report
Nov 25, 2024

As competition intensifies and consumers continue to seek value, retailers will need to double down on how to differentiate themselves and offer shoppers what they want, wherever they are.

Uber, DoorDash customers are willing to pay for convenience

Uber, DoorDash customers are willing to pay for convenience

Article
Aug 06, 2024

Uber and DoorDash report double-digit growth as customers prioritize convenience: Order frequency rose in Q2 thanks to both companies’ membership programs and growing selections of merchants.

In-Store Retail Media 2024

In-Store Retail Media 2024

Report
May 16, 2024

Physical stores are the new frontier for retail media. But undeveloped tech capabilities, competing priorities, and unproven new formats are hurdles retailers need to address.

US Retail Loyalty Programs 2024

US Retail Loyalty Programs 2024

Report
May 15, 2024

The proliferation of loyalty programs has heightened competition, so retailers will have to dig deeper into their customer data to drive active participation.

Hyper-Personalization Explainer 2024

Hyper-Personalization Explainer 2024

Report
Mar 04, 2024

Hyper-personalization has long been an ambition for retailers—and the rise of generative AI means 2024 could be the year implementation accelerates across the industry.

Ulta Beauty leans into retail media and AI, embraces Gen Alpha’s beauty obsession, CMO says

Article
Feb 12, 2024

Ulta Beauty is using in-store vending machines to bring more joy to the shopping experience, and AI enables it to analyze more customer data for personalization. The retailer is also training its store associates to engage younger beauty consumers.

5 factors driving the growth of beauty and cosmetics sales

Article
Jan 24, 2024

The beauty and cosmetics sector brought in $94.36 billion in consumer spending last year, claiming the title of the fastest-growing retail category in the US, per our The US Beauty Consumer report. With most consumers planning to boost their beauty budgets in 2024, the sector’s defiance against cautious spending habits is set to continue, driven by the enduring “lipstick effect,” the rise of dupes and Chinese-associated ecommerce giants, and more.

Get ready with me: 3 ways beauty brands can successfully leverage AI-infused ad strategies | Sponsored Content

Article
Dec 12, 2023

As AI advances, a new era of creativity has unfolded for beauty brands. By infusing AI into their online strategies, beauty brands have an opportunity to drive a stronger return on ad spend and reach consumers in ways never before possible.

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Grocery, in-store pickup drive click-and-collect growth

Article
Dec 04, 2023

As consumers look for quick and convenient ways to shop, the number of click-and-collect buyers in the US will rise to 150.9 million in 2024, representing 53.1% of the population, per our December 2022 forecast.

Ulta invests in in-store ecommerce fulfillment

Article
Sep 06, 2023

Ulta expands in-store ecommerce fulfillment to 400 locations: Stores fulfilled nearly 40% of the retailer's digital orders.

3 ways beauty brands like Ulta Beauty and Sephora are using technology like AI and AR to engage with consumers

Article
Jul 25, 2023

Generative AI helps brands distill consumer insights to create personalized products while AR virtual try-on solutions give customers the ability to try before buying. Beauty brands like Ulta Beauty and Sephora are finding ways to draw consumers into their apps with exclusive content or services.

Consumers continue to splurge on beauty products

Article
May 26, 2023

We expect US cosmetic and beauty sales to grow 7.6%: While consumers are spending more selectively, they’re still willing to splurge on their favorite items.

Nike, Ulta among Gen Z’s favorite brands

Article
Apr 07, 2023

According to Piper Sandler’s 45th semi-annual survey of US teen consumers, Gen Z spending was up 2% YoY to $2,419 annually. We dig into some of the key findings from the survey and offer our perspective, including why Ulta Beauty is proof the “lipstick effect” is in full swing and how Amazon can keep up with platforms like TikTok.

L’Oréal acquires Aesop as shoppers continue to spend big on beauty

L’Oréal acquires Aesop as shoppers continue to spend big on beauty

Article
Apr 05, 2023

L’Oréal’s Aesop purchase is the company’s biggest yet: The beauty giant is spending $2.53 billion to stake a larger claim to the highly profitable luxury skincare category.

US Retail Ecommerce Returns 2023

US Retail Ecommerce Returns 2023

Report
Feb 08, 2023

Generous returns policies have encouraged shoppers to buy online, but an unsustainable wave of returned goods is forcing retailers to rethink their strategies.

Retail Loyalty Programs

Retail Loyalty Programs

Report
Nov 22, 2022

Consumers now expect more from brands and their loyalty programs, which need to incorporate value, ease of use, and personalization to stand out in a crowded market.

Target, Macy’s, and others embrace store-within-a-store concepts

Target, Macy’s, and others embrace store-within-a-store concepts

Article
Oct 31, 2022

The store-within-a-store’ concept gains momentum: The partnerships work well when there’s clear synergy between the brands involved, such as Target and Apple.

Retailers take a heavy-handed approach to combat theft

Retailers take a heavy-handed approach to combat theft

Article
Sep 28, 2022

Retailers’ theft-prevention strategies risk alienating consumers: But Home Depot, Wegmans, and Best Buy show the difficulties of striking a balance between shopper satisfaction and store security.

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