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US Retail Ecommerce Returns 2023

How Retailers Can Reduce Costs While Retaining Customers

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About This Report
Generous returns policies have encouraged shoppers to buy online, but an unsustainable wave of returned goods is forcing retailers to rethink their strategies.
Table of Contents

Executive Summary

Retail returns surged over the past three years, far outpacing the unprecedented growth in ecommerce sales. As retailers struggle for profitability amid ongoing economic uncertainty, they must manage the costs of returns without losing customers.

Key Question: How can retailers limit their ecommerce return costs while still meeting consumer expectations?

KEY STAT: Overall retail return rates will grow just 2.2% this year, following rapid growth during the height of the pandemic. But ecommerce returns will stay above pre-pandemic levels throughout our forecast period.

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About This Report
Generous returns policies have encouraged shoppers to buy online, but an unsustainable wave of returned goods is forcing retailers to rethink their strategies.
Table of Contents

authors

Sky Canaves

Contributors

Suzy Davidkhanian
Principal Analyst, Retail & Ecommerce
Blake Droesch
Analyst
Wendy Louie-Lam
Senior Forecasting Analyst
Amy Rotondo
Director, US Research

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US Retail Ecommerce Returns 2023