The tech helps marketers and creators generate more relevant and diverse content, but it has to align with companywide strategies.

An aversion to risk and debt has narrowed down their choice of banking products and led them to adopt unconventional money-management tactics.

Amid rising fintech and neobank competition, traditional financial institutions are investing in their rivals.

Customers want more transparency in banks’ lending decision-making processes and more control over the data that factors into them.

Connected TV (CTV) advertising has evolved from a brand-new way to reach consumers into one of the fastest growing ad channels, but it hasn’t been without growing pains. Learn what CTV features marketers expect will improve in the next one to three years, according to new research from MNTN.

Large Canadian banks saw a decline in customer satisfaction from 2022, with midsize banks performing better in a few key areas.

By 2025, nearly 60% of the US population and almost all social and communication apps users will be frequent augmented reality (AR) users, but brands are only just starting to recognize AR’s benefits.

In a recent survey, 85% of CMOs agreed that being able to make data-driven decisions is a critical competitive advantage. Yet, most CMOs today also happen to be drowning in marketing data.

More than three-quarters of consumers in the country are ditching physical wallets for mobile payments.

BNPL attracts users who are higher-risk and younger than the general credit-seeking population, a TransUnion study found.

CMOs grapple with challenges of data growth: Survey of marketing execs shows split sentiment on whether increased volume and sophistication of data hurts or hampers creativity.

More US consumers are buying things with crypto, and the window for early mover status is closing.