Revenue Trends & Statistics
How to Create a 360-Degree View of Customers with a Data Lake | Sponsored Content | Tech-Talk Webinar | On-Demand
Find out how a data lake can serve as the bedrock for empowering data-driven experiences with customers, as well as generating revenue and cost-reduction opportunities
Account-Based Strategies in 2020
This report will give an overview of account-based marketing (ABM) and dig deep into the fundamentals of building a mature, revenue-driving ABM practice.
Kohl’s Increases Foot Traffic by Accepting Amazon Returns
After initial signs of success, Kohl’s will expand its Amazon returns program nationwide in July. The pilot program, which launched in Chicago and Los Angeles in 2017, performed particularly well, leading to 9% growth in new customers and 8% growth in revenues compared with national growth of 1% and 2%, respectively, according to payment data analyzed by Earnest Research.
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