Micro-influencers Trends & Statistics
EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Micro-influencers
Podcast | Influencer Marketing: Stories, Fraud and Microinfluencers
Audio
Mar 18, 2019
In the latest episode of "Behind the Numbers," eMarketer principal analyst Debra Aho Williamson discusses how marketers are using influencer marketing successfully and getting past some of the issues holding the tactic back.
US Social Trends for 2019
Report
Jan 10, 2019
After Facebook’s tumultuous year, the future of social media is in question. In this report, we predict what’s in store for 2019.
The Value of Working with Microinfluencers
Interview
Jul 12, 2018
Laura Brinker, vice president of beauty brand partnerships at Influenster, explains why the influencer market has evolved toward microinfluencers, and why influencer marketing is here to stay.
Powerful data and analysis on nearly every digital topic.
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