Hoka Trends & Statistics

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On Running posts another stellar quarter amid booming demand for specialty running shoes

Article
Aug 15, 2023

On Running is firing on all cylinders: The performance footwear company grew D2C and wholesale revenues—as well as market share—in Q2.

3 retail rivalries that aren’t Amazon vs. Walmart

Article
Jul 24, 2023

Nike and Hoka battle it out over young consumers and runners; Shein and Temu are caught up in controversies and litigation; and DoorDash and Instacart take different approaches to the same problem.

Nike tiptoes away from its D2C push

Nike tiptoes away from its D2C push

Article
Jun 09, 2023

Nike is once again selling wholesale to DSW and Macy’s: Renewing those relationships will help it reach the sizable segment of consumers who aren’t willing to seek out its products.

Lululemon athletica sees no signs of softening demand

Lululemon athletica sees no signs of softening demand

Article
Jun 02, 2023

Lululemon’s sales grew 24% in Q1 as demand for premium athleisure stays strong: That same dynamic helped brands like On Running, Hoka, and Vuori record significant growth.

What keeps Nike at the top of its game?

Article
May 11, 2023

Nike’s close connections to sports and sneaker culture keep it on the top of Gen Z’s list of favorite brands while its cutting-edge sneaker technology makes the brand a must-have for runners. But Nike must use a mix of D2C and wholesale commerce if it wants to defend its title from the competition.

On Running posts explosive growth as Nike doubles down on D2C

Article
Mar 21, 2023

On Running is bullish after growing sales 91.4% YoY during the holiday quarter: But Nike’s strong Q3 performance underscored its position as the dominant sneaker brand on the market.

Adidas reverses course on D2C strategy

Article
Mar 10, 2023

Adidas will rely on wholesale to help dig it out of its Yeezy hole: But weak demand from retail partners could delay its comeback.

Best Buy, Dick’s Sporting Goods, and others position themselves for success

Best Buy, Dick’s Sporting Goods, and others position themselves for success

Article
Nov 23, 2022

Retailers' Q3 earnings show signs of optimism ahead of the holiday season: Foot Locker, Dick’s Sporting Goods, Best Buy, and American Eagle each beat expectations as shoppers continue to spend.

VF and Deckers boost their D2C sales

VF and Deckers boost their D2C sales

Article
May 23, 2022

There’s strong demand for UGG, HOKA, and The North Face: And shoppers are increasingly buying those brands’ products directly, which is helping boost their margins.

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