Fitbit Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Fitbit
The top health and fitness metrics tracked by US wearable users

The top health and fitness metrics tracked by US wearable users

Article
Jul 07, 2021

See which health stats wearable users track

The Number of Health and Fitness App Users Increased 27% from Last Year

The Number of Health and Fitness App Users Increased 27% from Last Year

Article
Jul 20, 2020

As coronavirus cases continue to rise in parts of the country, consumers are remaining wary of returning to gyms or visiting their physicians in person, with many turning to apps.

Wearables 2019

Wearables 2019

Report
Jan 03, 2019

The wearables market, long-dominated by fitness trackers, is shifting to more advanced and varied devices, such as smartwatches and hearables.

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