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Diy Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Diy

Retail & Ecommerce Sales, UK

CollectionSnapshot
Jan 24, 2024

UK Retail Sales, by Product Category

CollectionSnapshot
Nov 08, 2023
Which products won’t consumers scrimp on, even as prices rise?

Which products won’t consumers scrimp on, even as prices rise?

Article
Feb 27, 2023

Forty-four percent of US adults plan to spend their normal amount on health and beauty products this year, according to a MetaPack survey. More than two-thirds said they’re not changing their spending on apparel (39%) or on DIY and gardening (34%).

Home improvement’s solid foundation holds

Article
Sep 06, 2022

Last week, lumber prices fell as much as 4%, moving closer to pre-pandemic numbers, per Business Insider. This could be a sign of easing inflation, but it could also bring about a housing market slowdown. While we wait to see how the market shakes out, let’s take a look at where home improvement sits after a solid second quarter.

Latin America Retail Ecommerce Update

Latin America Retail Ecommerce Update

Report
Jan 06, 2022

This report analyzes H1 2021 retail ecommerce sales figures for seven companies in Latin America, including Mercado Libre, Magazine Luiza, and Falabella. It also explores key trends that are helping to fuel ecommerce growth at each of these companies.

US hardware store sales continue building off of 2020 success

Article
Jul 28, 2021

Home improvement stores, like The Home Depot and Lowe's, continue to see US sales surge as the pandemic-propelled demand for DIY and home improvement projects continues through 2021.

Industry Voices: Spotlight on Crayola’s Victoria Lozano

Video
May 10, 2021

From hand sanitizer and kid-sized masks to DIY craft ideas and an inclusive range of skin-tone crayons, Crayola thinks about its marketing in the context of products, experiences, and content. Watch Industry Voices Spotlight on CPGs with Victoria Lozano, executive vice president and general manager of Crayola, to learn how social media has amplified its mission.

The Home Depot Expands Mobile App to Reward Pro Customers

Article
Nov 02, 2020

Home improvement retailer The Home Depot is continuing to build on its loyalty program to create more personalized in-store and online experiences.

Toy and Hobby Advertisers Are a Pandemic Bright Spot

Toy and Hobby Advertisers Are a Pandemic Bright Spot

Article
May 11, 2020

It’s an unusual time, to say the least. But Americans are reacting to the coronavirus pandemic and resulting stay-at-home orders partially by retreating to a number of familiar activities, including hanging out with other household members and spending time on hobbies. The need to stay occupied and entertained at home has led to a boom in sectors like video gaming—but also lower-tech crafts, toys and games.

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