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Digital wallet Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Digital wallet
Credit Card Marketing 2023

Credit Card Marketing 2023

Report
Dec 19, 2023

To overcome account opening headwinds, credit card marketers can explore credit card subscriptions, net worth data collection, and wallet-first cardholder experiences.

Banking Trends to Watch in 2024

Banking Trends to Watch in 2024

Report
Dec 12, 2023

Dramatic shifts are in the works for 2024, as BaaS, social media players, genAI, and new digital wallets reshape the banking landscape. Our top trends explore what’s in store.

Payment behaviors are expected to shift over the holidays due to consumers’ financial concerns

Article
Nov 27, 2023

We capture how payment providers are innovating to meet new preferences and capture this vital volume in four trends

With Dorsey back in charge of Square, Block is cutting costs despite growth in Q3

Article
Nov 06, 2023

But the company also has plans to cut costs, which will include layoffs

Canada P2P Payments Forecast 2023

Canada P2P Payments Forecast 2023

Report
Oct 03, 2023

Mobile P2P payments are struggling to capture users in Canada. But banks and digital wallet providers can lean into their respective strengths to create a rosier outlook for growth.

UK P2P Payments Forecast 2023

UK P2P Payments Forecast 2023

Report
Sep 20, 2023

UK mobile P2P payments usage growth has a case of the doldrums—but bank and digital wallet providers can explore several options to give it a boost.

India could be the next frontier for Apple Pay

Article
Jun 26, 2023

Reported plans to launch Apple Pay and its credit card in the country could support growth plans—if it beats out stiff competition.

Apple’s maturing financial services brand makes it a powerful competitor in consumer banking

Article
Jun 12, 2023

Apple’s headline-grabbing buy now, pay later (BNPL), savings, and credit card products are just one part of the threat it poses in consumer banking: Its digital platform delivers an almost unbeatable user experience (UX) and is tailor-made for Gen Z. Banks must adapt quickly or risk losing market share.

Proximity mobile payment user growth is entering a more mature phase as the technology finally mainstreams

Proximity mobile payment user growth is entering a more mature phase as the technology finally mainstreams

Article
Jun 07, 2023

As the mobile wallet ecosystem matures, US proximity mobile payment engagement gains are lapping user growth.

Google Wallet expands non-payment utility, driving user growth

Google Wallet expands non-payment utility, driving user growth

Article
Jun 02, 2023

Adding non-payments uses could make the wallet more convenient, helping Google pull new users and grab spending

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The Banking & Payments Show: Apple Pay’s dominance

Audio
May 30, 2023

On today's episode, we discuss Apple’s dominance in the digital wallet arena. In our “Headlines” segment, we look at the ramifications of The Kroger Co.’s about-face on Apple Pay and how the EU is scrutinizing Apple Pay in its antitrust investigation. In “Story by Numbers,” we examine how Gen Z’s use of iPhones will keep Apple competitive in the digital wallet space and the success of Apple’s new savings account. And in our new segment, “What If,” host Rob Rubin presents a few hypotheticals and discusses what things would look like if they were true. Tune in to the discussion with our analyst David Morris.

Amazon, Costco, Carvana win our analysts’ battle of the top 15 ecommerce companies in the US

Amazon, Costco, Carvana win our analysts’ battle of the top 15 ecommerce companies in the US

Article
May 25, 2023

The 15 biggest US ecommerce players aren’t a surprise (here’s looking at you, Amazon, Walmart, and Apple). User-friendly mobile apps, quick delivery, innovation, and converting sales are what turn retailers into ecommerce powerhouses. Here are the companies our analysts believe best exemplify those features within the 15 largest ecommerce players.

Apple may create the first US super app and other predictions about mobile wallet use

Article
May 24, 2023

Adoption of digital wallets is approaching critical mass, but they won’t replace physical wallets anytime soon. However, a super app may be on the horizon, especially if companies can crack the ability to integrate payments with shopping services.

How digital wallets help retailers reduce friction, increase loyalty

Article
May 17, 2023

Retailers can use digital wallets to speed up the checkout process both online and in-store and reward repeat customers. But creating a standalone wallet may not be the best solution for most retailers, and that’s where partnerships with existing providers can help out.

The European Payments Initiative’s scaled-back pilot could boost instant payments

Article
Apr 26, 2023

EPI wil pilot a digital wallet and instant payments system after axing its plans for a pan-European payments network

Global Remittances Forecast 2023

Global Remittances Forecast 2023

Report
Apr 14, 2023

Digitization has reduced consumers’ remittances costs worldwide, reshaping the competitive battlefield. Money transfer operators must follow new playbooks to monetize this $800 billion market.

Synchrony weighs a branded wallet despite potential downsides

Synchrony weighs a branded wallet despite potential downsides

Article
Mar 31, 2023

A branded wallet might help Synchrony contend with potential disintermediation. But it would face strong competition.

Major US banks plan to take on ApplePay and PayPal with a new digital wallet

Major US banks plan to take on ApplePay and PayPal with a new digital wallet

Article
Jan 24, 2023

Major banks are jointly developing a digital wallet to fend off competitors. But the execution must be flawless to succeed.

Q&A: SumUp exec on finding growth opportunities during a downturn

Article
Nov 21, 2022

Steve Delpy said there could be opportunities in the payments industry slowdown in a conversation with Insider Intelligence.

Q&A: SumUp sees ‘exciting’ opportunities to nab discounted startups during downturn

Article
Nov 21, 2022

Steve Delpy said there could be opportunities in the payments industry slowdown in a conversation with Insider Intelligence.

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