Credit unions Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Credit unions

As the elimination of the overdraft fee rule awaits its final sign-off, credit unions face a stark warning

Article
Apr 22, 2025

A recent J.D. Power survey revealed credit union members’ biggest qualm with their primary FIs.

How Zelle shutting down its app is a sign of its success

Article
Apr 01, 2025

The P2P player was able to make this pivot thanks to the success of its integration in banks’ apps, which currently lead to 98% of its transactions

A trending TikTok conversation could cause banks to lose customers

Article
Mar 21, 2025

Influencers are advising people to take their money from banks and deposit it with a credit union.

Learn More About EMARKETER Market Research Tools and Insights.
Our premium research gives you need to unlock digital opportunities and make the right business decisions.
Learn how

How to make finfluencer partnerships work with a smaller marketing budget

Article
Oct 11, 2024

Three prominent finfluencers explain how this social media marketing strategy can be more accessible for financial institutions with smaller budgets.

Half of Gen Zers and millennials are open to switching to local financial institutions

Article
Oct 03, 2024

A new report found that having the best mobile banking app isn’t enough to retain these digital natives.

Generative AI for Personalization in Consumer Banking

Generative AI for Personalization in Consumer Banking

Report
Sep 26, 2024

GenAI gives banks unprecedented tools to create a more personalized experience for their customers, but some use cases are easier to implement than others.

Community Bank and Credit Union Trends

Community Bank and Credit Union Trends

Report
Jul 01, 2024

Community banks and credit unions were marked safe from the recent US regional bank collapses. But they’re still contending with unprecedented interest rates, an aging customer base, and disappointing core banking technology.

Why big banks are losing longtime customers to community banks

Article
Mar 08, 2024

Customer stories reveal why credit unions and community banks are outpacing their larger counterparts in key growth areas.

Powerful data and analysis on nearly every digital topic.

Become a Client

Want more marketing insights?

Sign up for EMARKETER Daily, our free newsletter.

By clicking "Sign Up", you agree to receive emails from EMARKETER (e.g. FYIs, partner content, webinars, and other offers) and accept our Terms of Service and Privacy Policy. You can opt-out at any time.

Thanks for signing up for our newsletter!

You can read recent articles from EMARKETER here.
Access All Charts and Data
  • Learn about what technologies are transforming your industry
  • Gain exclusive perspectives from top industry leaders
  • Access thousands of data sets and forecasts via our iconic charts
Become a Client
or