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Consumer confidence Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Consumer confidence

Hermès defies luxury slump, while Kering and Zegna stumble

Article
Oct 24, 2024

Hermès’ strong Q3 performance makes it a luxury outlier: The company’s double-digit growth was in stark contrast to Kering’s slump, as weak global demand weighed on sales.

September’s strong retail sales report bodes well for the holiday season

September’s strong retail sales report bodes well for the holiday season

Article
Oct 17, 2024

September’s strong retail sales report underscores consumers’ resilience: Spending remains solid as higher-income households’ strength makes up for lower-income shoppers’ price-sensitive behaviors.

Inflation’s downward trajectory fails to ease consumers’ financial anxieties

Inflation’s downward trajectory fails to ease consumers’ financial anxieties

Article
Oct 10, 2024

US inflation eased in September, but consumers remain anxious about their finances: Food prices and the cost of living keep shoppers on edge, even as most indicators point to healthy spending.

Latin America Ecommerce Forecast 2024

Latin America Ecommerce Forecast 2024

Report
Sep 24, 2024

Our expanded Latin America retail and ecommerce coverage now includes breakouts for 16 markets across Mexico, Central America, and South America. Brazil and Mexico will drive the bulk of net new ecommerce sales this year with a combined regional market share of 75.2%.

US consumer sentiment, retail sales rise as inflation ebbs

Article
Sep 17, 2024

August retail sales data points to consumers’ continued resilience: While spending is healthy, shoppers remain deal-focused as they look ahead to the holiday season.

Western Europe Ecommerce Forecast 2024

Western Europe Ecommerce Forecast 2024

Report
Sep 05, 2024

Ecommerce sales have returned to modest growth in Western Europe as the economic outlook brightens and more people embrace the convenience of shopping via mobile phone.

There’s little consensus among holiday forecasts

There’s little consensus among holiday forecasts

Article
Aug 27, 2024

Holiday sales forecasts range between 2% and 4.8%: That variation reflects an unusual environment shaped by lingering inflation, potential interest rate cuts, and a volatile election season.

US ad market sees 14% growth in July, marking 15th consecutive month of expansion

Article
Aug 27, 2024

US ad market grows 14% YoY in July: While spending continues, the industry remains cautious amid economic uncertainties and election-year volatility.

Walmart boosts outlook as cost-sensitive environment works to its advantage

Article
Aug 15, 2024

The US consumer is holding up, according to Walmart: The retailer raised its full-year outlook after solid spending from value-seeking shoppers drove it to a Q2 earnings beat—although it warned of uncertainty heading into election season.

Dynamic pricing is a potential minefield for retailers

Dynamic pricing is a potential minefield for retailers

Article
Jul 19, 2024

Dynamic pricing plans risk alienating price-sensitive consumers: The mere possibility of variable prices is triggering anxiety over inflation and hurting trust in retailers

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June’s strong retail sales report is good news for retailers

June’s strong retail sales report is good news for retailers

Article
Jul 16, 2024

Consumers don’t feel great, but they’re still spending: Retail sales blew past expectations in June despite subdued confidence among lower-income households.

The vibecession is weighing on consumer spending

Article
Jun 27, 2024

Consumers spend cautiously as inflation perceptions, higher debt payments hurt confidence: But we expect retail sales growth to be healthy as buying power recovers.

Strong results from Abercrombie, Dick’s Sporting Goods, and Cava show shoppers are willing to splurge (for some items)

Article
May 29, 2024

US consumers keep spending: Better-than-expected results from Abercrombie, Dick’s Sporting Goods, and Cava demonstrate that shoppers are willing to splurge on some nice-to-have items.

Kellogg’s, Wendy’s missteps prove now is not the time to experiment with pricing, brand positioning

Article
Mar 01, 2024

Knowing how price-sensitive consumers are at this moment, brands need to be extra cautious how they position themselves and their messaging. Otherwise, they could risk angering or alienating consumers, as evidenced by the reaction to recent comments from executives at the WK Kellogg Co and Wendy’s.

Abercrombie & Fitch, lululemon, and Crocs are among the retailers that exceeded expectations over the holidays

Abercrombie & Fitch, lululemon, and Crocs are among the retailers that exceeded expectations over the holidays

Article
Jan 08, 2024

It was a happy holiday season for several retailers: Lululemon, Abercrombie & Fitch, Crocs, and Pandora are among the companies that beat expectations over the final months of 2023.

Online holiday sales rose 4.9% YoY as consumers took enthusiastic advantage of heavy discounts

Online holiday sales rose 4.9% YoY as consumers took enthusiastic advantage of heavy discounts

Article
Jan 04, 2024

Deal-seeking shoppers spent $222.1 billion online this holiday season: Elevated discounts drove spending across the electronics, apparel, furniture, and toy categories.

Strong Q3 GDP growth and record-breaking Cyber Week sales show consumer spending remains strong

Strong Q3 GDP growth and record-breaking Cyber Week sales show consumer spending remains strong

Article
Nov 29, 2023

There’s good reason to expect strong growth this holiday season: With consumer confidence ticking up, consumers are spending more money than ever before.

Cost concerns are top of mind for this year’s holiday shoppers

Article
Sep 29, 2023

Most shoppers plan to reduce holiday spending this year: Cost concerns are driving consumers to start their holiday shopping early and look for deals.

Apparel, consumer electronics eye holiday rebound while home improvement still needs work

Article
Jul 26, 2023

Apparel and consumer electronics could get a boost from the back-to-school and holiday seasons. But home improvement may have a ways to go before the category rebounds.

US retail sales will grow 2.9% this year

Article
Jun 30, 2023

US retail sales are falling back to Earth: After years of massive growth rates, we expect US retail sales to increase 2.9% this year.

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