Peacock Trends & Statistics
The Streaming Wars Will Create 'Another Disney'
eMarketer vice president of content studio Paul Verna discusses how another Disney is being created. He then talks about why Facebook is helping users take their photos and videos with them, why emotionless TV ads aren't thinking long term and why there was a flurry of political ads on Facebook over Thanksgiving weekend.
US Connected TV Advertising 2019
Advertisers are embracing the popularity of connected TV by allocating more money to streaming platforms.
The Weekly Listen: The Problem with the Internet, HBO Max Bundle, and Porch Piracy
eMarketer principal analysts Mark Dolliver and Nicole Perrin join vice president of content studio Paul Verna to talk about whether the internet is broken, HBO's Max's strategy, NBCUniversal centralizing ads, the revival of a classic device and more.
Q3 2019 Digital Video Trends
More people are leaving pay TV for digital alternatives, as TV networks increase their subscription costs and end promotional prices.
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