Economic Uncertainty Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Economic Uncertainty
Retailers may need to boost wages to deliver a good customer experience

Retailers may need to boost wages to deliver a good customer experience

Article
Jan 25, 2023

Attracting and retaining retail employees isn’t easy: But it's critical to delivering a high-quality customer experience. That’s why Walmart and others are boosting wages.

Major US banks plan to take on ApplePay and PayPal with a new digital wallet

Major US banks plan to take on ApplePay and PayPal with a new digital wallet

Article
Jan 24, 2023

Major banks are jointly developing a digital wallet to fend off competitors. But the execution must be flawless to succeed.

Sanctions, money laundering, and tech regulations top the list of concerns for financial executives in 2023

Sanctions, money laundering, and tech regulations top the list of concerns for financial executives in 2023

Article
Jan 23, 2023

Complex sanctions, elaborate money laundering schemes, and powerful tech give financial criminals an upper hand.

Procter & Gamble’s sales, volumes fall as price increases hurt demand

Procter & Gamble’s sales, volumes fall as price increases hurt demand

Article
Jan 20, 2023

Procter & Gamble is determined to push through price hikes: Despite falling sales volumes and softening demand, the CPG giant plans to continue raising prices to cover its costs.

Whole Foods looks to open 30 new stores a year

Article
Jan 20, 2023

Amazon-owned Whole Foods is in expansion mode: While its parent company looks to cut costs, the high-end grocer sees an opportunity to attract consumers as they return to in-store shopping.

Department stores adapt to survive in the difficult retail landscape

Department stores adapt to survive in the difficult retail landscape

Article
Jan 18, 2023

Macy’s, Neiman Marcus, Hudson’s Bay rethink their strategies as department store sales fall: Tactics include using data science to predict trends and improve pricing strategy, doubling down on luxury, and maximizing store appeal with experiential concepts.

Retail sales rise 6.0% in December, as consumers pulled back on spending

Article
Jan 18, 2023

Consumers pulled back on spending in December: Even as inflation eases, consumers’ diminished spending power is forcing them to make choices about what they buy.

High-profile retailers are shuttering stores, but that doesn’t mean a broader ‘retailpocalypse’ is imminent

High-profile retailers are shuttering stores, but that doesn’t mean a broader ‘retailpocalypse’ is imminent

Article
Jan 11, 2023

Beware of the ‘retailpocalypse’ narrative: While retailers such as Gap and Macy’s shutter stores, there’s no sign that a broader bust is imminent.

Goldman Sachs forced to ax 3,200 jobs in wake of costly gamble on Marcus diversification

Article
Jan 10, 2023

Mass layoffs at the Wall Street bank and a forecasted 46% drop in profits are symptomatic of the broader banking industry slowdown.

Payment providers could find opportunities in record-high credit card rates

Article
Jan 09, 2023

The expected record-high rates will raise demand for budgeting tools, rewards focused on everyday spending, and BNPL.

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Amazon’s cost-cutting measures continue

Article
Jan 06, 2023

Amazon’s 2023 is off to a difficult start: The retailer said it would lay off over 18,000 workers as it prepares to weather global uncertainty.

Western Europe Trends to Watch for 2023

Western Europe Trends to Watch for 2023

Report
Jan 06, 2023

Across Western Europe, inflation and uncertainty have hit consumers and businesses alike. But some may prosper in these conditions—such as brands using retail media networks and firms advancing sustainability goals.

Inflation is still consumers’ top concern in 2023

Inflation is still consumers’ top concern in 2023

Article
Jan 04, 2023

Saving money is a priority for consumers in 2023: Shoppers plan to cut back on unnecessary purchases in anticipation of difficult economic circumstances.

Here’s what happened to BNPL in 2022—and what it means for next year

Article
Dec 29, 2022

From tumbling valuations to the arrival of Big Tech firms, we run down the biggest BNPL developments of 2022.

Holiday sales rise 7.6% as consumers return to pre-pandemic activities

Holiday sales rise 7.6% as consumers return to pre-pandemic activities

Article
Dec 26, 2022

US retail sales grew 7.6% over the holiday season: Consumers diversified their spending due to inflation and a desire to return to pre-pandemic activities such as eating out.

Social network ad spending growth tumbling in 2022

Social network ad spending growth tumbling in 2022

Article
Dec 23, 2022

2022 brings a dramatic change in fortunes for some social networks: Contracting ad spending growth prompts big downgrade in our forecast.

Which retailers won (or lost) in 2022?

Which retailers won (or lost) in 2022?

Article
Dec 22, 2022

Which retailers and brands won (or lost) in 2022? Retailers that catered to the budget or luxury ends of the price spectrum did well, while those that dealt in discretionary categories like apparel and electronics saw the biggest drop-off in consumer spending.

Category winners and losers in 2022

Article
Dec 21, 2022

Which categories performed best in 2022—and which struggled? Inflation drove consumers to spend more on essentials like groceries, at the expense of discretionary categories.

Category winners and losers in 2023

Article
Dec 21, 2022

Which categories will perform well in 2023—and which will stumble? Some of this year’s trends will continue into next year, while changing consumer behaviors will drive others’ rise—and possible fall.

Even if the US avoids a recession, it may not steer clear of the return of the retail apocalypse

Article
Dec 16, 2022

A wave of store closures could hit in 2023: Slowing sales amid a broader economic slowdown could force mid-tier retailers to shutter brick-and-mortar stores.

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