US digital video ad spending is on track to exceed our previous forecasts, while TV also got a bump thanks to increased political spending in H2 2018.
As Netflix and other OTT video services gather momentum, Canada’s cable industry and policymakers are responding with action, including the launch of a variety of services over the past few years.
YouTube, Facebook and Twitter, responding to marketers’ alarm over brand safety concerns, are ramping up efforts to block offensive content and prove they can be transparent about the process. Here’s how it’s working.
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