Keep 2024’s challenges in check. Be the first to access EMARKETER’s exclusive insights on thriving post-cookie, mastering retail media networks, leveraging Al in marketing, and more. Take a look at the event lineup below and register today!
Advertising in 2024: Led by Creators, Powered by AI, and More Ubiquitous Than Ever
Rumors of advertising’s death are greatly exaggerated: Ads will be almost everywhere in 2024. But reaching consumers will be more complicated than ever before as creators reshape content strategy and AI introduces velocity to ad optimization. In this keynote, our principal analyst Jasmine Enberg will explore these trends and share fresh data on how they are influencing today’s media and marketing landscape.
Keynote & Fireside Chat, with StackAdapt
Evelyn Mitchell-Wolf, our senior analyst, sits down with Vitaly Pecherskiy, co-founder and CEO of StackAdapt, to discuss how third-party cookie depreciation may—or may not—disrupt ad spending dynamics.
View Speakers
Keynote Speaker
Principal Analyst
Featured Speakers
Senior Analyst
Co-Founder and CEO
How Generative AI Took Personalization From Buzzword to Buzzworthy
Our expert guests will unpack how generative AI is making personalization a reality. They’ll explore use cases from ad optimization and content variation to democratizing data analytics in marketing organizations.
View Speakers
Featured Speakers
Principal Analyst
Chief Data Officer
Global Digital Commerce Senior Director, Strategy and Execution
Vice President, Product and Data Science
How to Navigate the Full Retail Media Landscape
Our expert guests will discuss how brands decide where to place their retail media investments. They’ll look at the space from the network level, as well as how to integrate in-store, off-site, connected TV, and more into their retail media mixes.
View Speakers
Featured Speakers
Senior Analyst
Senior Director, Brand and Media
Associate Director, Omnichannel Retail Media
Head of Retail Media
It’s Time to Treat Target Audiences How You Want to Be Treated
Our expert guests will explore the right—and wrong—ways to go about identity resolution and marketing data management, especially amid the loss of third-party cookies.
View Speakers
Featured Speakers
Senior Analyst
Executive Vice President and CMO
Director, Product Marketing
Retail in 2024: A Data-Driven Look at How the Retail World Is Performing
In this session, Ethan Chernofsky, senior vice president of marketing at Placer.ai, will dive into the latest location analytics to understand retail performance, the state of the consumer, and the key trends that are impacting shopping behavior and overall retail success.
View Speakers
Featured Speakers
Senior Vice President, Marketing
Vice President
How CTV Attribution Keeps Your Ads in the FAST Lane
In this session, Erik Gray, director of product analytics at MNTN, will explore the transformative impact of connected TV (CTV) advertising in the ad-supported streaming landscape and share innovative approaches to attribution to significantly bolster your marketing efforts.
View Speakers
Featured Speakers
Director, Product Analytics
Senior Director, Media Content
Meet the Creator: Lightning Media’s CEO Sophie Jamison
In this special conversation exclusive to the EMARKETER Summit, our principal analyst Jasmine Enberg sits down with Sophie “Lightning” Jamison, CEO of Lightning Media, to discuss how marketers can leverage partnerships to create deeper audience connections, raise brand awareness, and ultimately deliver sales.
View Speakers
Featured Speakers
Principal Analyst
CEO
Ask the Analysts: Open Q&A on AI, Retail Media, Data, and More
Close out the day with our renowned EMARKETER analysts. Our experts will take questions from the audience on marketing, commerce, advertising, and technology.
View Speakers
Featured Speakers
Vice President, Content
Senior Director, Marketing, Commerce, and Tech Briefings
Principal Analyst
Vice President, Content
Watch the Summit On-Demand
Speakers
Take a Look at Our Exciting Lineup of Speakers
Jasmine Enberg
EMARKETER
Principal Analyst
Vitaly Pecherskiy
StackAdapt
Co-Founder and CEO
Shawn McGahee
Head of Retail Media
Sam Ngo
BlueConic
Director, Product Marketing
Ethan Chernofsky
Placer.ai
Senior Vice President, Marketing
Erik Gray
MNTN
Director, Product Analytics
Load More Speakers
Jennifer Faraci
Digitas
Chief Data Officer
Todd Hassenfelt
Colgate-Palmolive
Global Digital Commerce Senior Director, Strategy and Execution
Sophie “Lightning” Jamison
Lightning Media
CEO
Tess Kornfield
ThredUP
Vice President, Product and Data Science
John Paquin
Association of National Advertisers
Senior Director, Brand and Media
Carryl Pierre-Drews
Interactive Advertising Bureau
Executive Vice President and CMO
Jordan Witmer
Kenvue
Associate Director, Omnichannel Retail Media
Marissa Coslov
EMARKETER
Vice President
Suzy Davidkhanian
EMARKETER
Vice President, Content
Jeremy Goldman
EMARKETER
Senior Director, Marketing, Commerce, and Tech Briefings
Sarah Marzano
EMARKETER
Principal Analyst
Evelyn Mitchell-Wolf
EMARKETER
Senior Analyst
Becky Schilling
EMARKETER
Senior Director, Media Content
Paul Verna
EMARKETER
Vice President, Content
Max Willens
EMARKETER
Senior Analyst
Yory Wurmser
EMARKETER
Principal Analyst
Summit Sponsors
Platinum
Diamond
Gold