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WWE Raw debuts on Netflix with strong ad sales and record-breaking launch

The news: WWE Monday Night Raw returned to Madison Square Garden on March 10, marking its first event at the venue in three years. This highly anticipated show was streamed live on Netflix, continuing WWE’s landmark deal with the streaming giant.

  • Netflix has sold out ad inventory for WWE Raw title sponsorships through the next few quarters. Sponsors include Snickers, Cricket Wireless, Intuit TurboTax, Wingstop, and Minute Maid.
  • TurboTax’s Netflix campaign will integrate WWE superstars into tax season promotions, featuring in-arena placements, digital branding, and Netflix ad spots, Adweek reports.

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