The pandemic's impact on customer experience, the best US loyalty programs, and Gen Z's recovery from the pandemic recession

The pandemic's impact on customer experience, the best US loyalty programs, and Gen Z's recovery from the pandemic recession

On today's episode, we discuss data’s role in customer experience (CX), how the pandemic changed the way companies approach customers, and how to measure CX ROI. We then talk about the best loyalty programs in the US, shifting to contactless payments, and whether Gen Z will recover from the pandemic-induced recession. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Jeremy Goldman.

Subscribe to the "Behind the Numbers" podcast on SoundCloud, Apple Podcasts, Pandora, Spotify, or Stitcher.

Made possible by

“Neustar

Fabrick™ — Neustar's identity-based customer cloud for brands, publishers, and platforms — powers data management, media activation, and marketing analytics for a future without cookies and MAIDs. Drive stronger outcomes and gain a competitive advantage in the new post-device-ID reality with the latest in identity-powered media and measurement. Learn More.