Newsletter sign-up
Does my company subscribe?
Contact Sales:1-800-405-0844
EMARKETER
Log in
Become a ClientGet a DemoPricing
ArticlesPricing

Products

See All Solutions →
By ProductEMARKETER PRO+EM AdvisoryAI Visibility Index
By Use CaseDetermine Market SizingDevelop StrategiesAllocate BudgetBenchmark PerformanceWin New BusinessDevelop Go-to-Market StrategyStay InformedThought LeadershipSee All Use Cases →
Advertising & Sponsorship
Boost your brand and generate demand with media programs.
Learn More →

Events & Resources

Learning Center
Read through guides, explore resource hubs, and sample our coverage.
Learn More →
Events
Register for an upcoming webinar and track which industry events our analysts attend.
Learn More →
Podcasts
Listen to our podcast, Behind the Numbers for the latest news and insights.
Learn More →

Topics

See All Topics →
Advertising & MarketingSocial MediaContent MarketingEmail MarketingVideoBrowse All →
Ecommerce & RetailEcommerce SalesMcommerceRetail SalesSocial CommerceBrowse All →
Financial ServicesBankingPaymentsFintechWealth ManagementBrowse All →
GeographiesAsia-PacificCentral & Eastern EuropeLatin AmericaMiddle East & AfricaNorth AmericaWestern Europe
HealthValue-Based CareDigital TherapeuticsTelehealthOnline PharmacyBrowse All →
TechnologyConnected Devices5GArtificial Intelligence (AI)Browse All →
More IndustriesReal EstateCustomer ExperienceB2BTravelSmall Business (SMB)Browse All →

Latest Articles

Explore our Research →

Home Depot dominates home improvement's digital aisle

Article |
 Jul 21, 2026

Amazon Business targets a bigger share of B2B spending

Article |
 Jul 21, 2026

SWOT analysis: Investing in agentic retail in 2026

Article |
 Jul 21, 2026

Novo Nordisk sues Eli Lilly over ‘misleading’ drug ads as GLP-1 marketing rivalry escalates

Article |
 Jul 21, 2026

Apple Upgrades could give Klarna a volume windfall

Article |
 Jul 21, 2026

Bank of America uses genAI to improve customer support

Article |
 Jul 21, 2026

Chime's investing move raises the stakes in the financial super app race

Article |
 Jul 21, 2026

Paramount-WBD pause clouds 2027 ad strategies

Article |
 Jul 21, 2026

Garmin strengthens the case for screen-free fitness bands

Article |
 Jul 21, 2026

EMARKETER-exclusive data shows AI-powered shopping fuels retail media click growth

Article |
 Jul 21, 2026
Browse All →

About

Our Story
Learn more about our mission and how EMARKETER came to be.
Learn More →
Our Clients
Key decision-makers share why they find EMARKETER so critical.
Learn More →
Our People
Take a look into our corporate culture and view our open roles.
Join the Team →
Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More →
Newsroom
See our latest press releases, news articles or download our press kit.
Learn More →
Contact Us
Speak to a member of our team to learn more about EMARKETER.
Contact Us →
EMARKETER

From digital shelf to daily life: The future of commerce media

This session was made possible by Uber Advertising and explores commerce media trends.

Article  |  Jul 21, 2026
Share
Topics
Retail Media
United States
Worldwide

Commerce media is expanding well beyond retailer websites. At the Uber Villa during Cannes Lions, EMARKETER’s Sarah Marzano sat down with Uber’s Kristi Argyilan to discuss new EMARKETER research on where commerce media investment is shifting, why travel, delivery, and mobility platforms are gaining momentum, and what marketers need to know as commerce media becomes part of consumers’ everyday lives.

Watch the full session:

 

You've read 0 of 2 free articles this month.

Get more articles - create your free account today!
EMARKETER

Geographies

EMARKETER

Media Services

Free Content

Contact Us →

Worldwide HQ

685 Third Avenue21st FloorNew York, NY 100171-800-405-0844

Sales Inquiries

1-800-405-0844[email protected]

* Copyright © 2026 
EMARKETER Inc. All Rights Reserved.